doughtnut in use close up

Want!

We feature a lot of cool new gadgets here on RocketNews24, but this is by far the sweetest we’ve seen this year so far. Boasting a three mega-pixel sensor, a whole host of shooting modes and a number of hidden buttons and slots built into its surface, this PVC-coated doughnut-shaped camera is just begging to be poked and prodded. And let’s face it, who wouldn’t have a nice big smile on their face after having a doughnut pointed at them and asked to say “cheese”?

Costing 6,300 yen (US$67), the Geanee Doughnut Camera is made from soft and squidgy plastic with a realistic matte finish and a clip-able key chain attachment. Simply by peering through the central doughnut hole, users can line up their 1:1 image and snap away to their heart’s content, saving their photos to the on-board memory card.

Let’s take a closer look at this nifty little device:

doughnut camera

▼ The lens is located on the top surface of the chocolate doughnut.

dougnut front

▼ Meanwhile, the underside is home to shutter, mode select and power buttons

dougtnut back

▼There’s a micro SD slot and USB port on the side of the unit.

doughtnut side

But all these aesthetic eccentricities are meaningless if the camera can’t even take decent photos! Thankfully, the Doughnut Camera can hold its own in this department too, and comes with a number of effects that any sepia-loving Instagram fan is sure to appreciate.

doughnuts colour modes

▼ Here’s a quick sample of the kind of images the camera can produce:

doughtnute sample photos

Shame, we were half expecting to see photos a little more like this:

mr sato cool

The camera even has a video mode allowing snack loving photographers to capture video using any of the above digital lighting effects. The results, as we can see in the following video, aren’t half bad!

The Geanee Doughnut Camera is available to buy now from Premium Gear. Sure, nobody needs one, but what camera lover’s collection would be complete without it?

Source: Gizmodo Japan

Images via Premium Gear

doughnuts two flavours!

doughtnut snapping