Things to pick up at Japan’s most popular discount interior shop: curtains, bedsheets, matcha strawberries.

Mujirushi Ryohin goes by many names, as it’s also called Mujirushi or just plain old Muji by shoppers. You’ll find similar variety in the chain’s product lineup, as the lifestyle chain can sell you everything from furniture to kitchen appliances to clothing.

Mujirushi even has a food section, stocked with pastas, curries, and soup mixes. If you’re hungry right now, there’s also such a wide selection of candies and snacks that it can be tough picking just one to munch on…unless you’ve got a thing for strawberries and green tea, because then the chain’s new green-tea covered strawberries are the obvious choice.

The new candies are a variation on Mujirushi’s white chocolate-covered strawberries, its best-selling sweets. This time, though, powdered Uji matcha, Japan’s most prized variety of tea, is mixed into the white chocolate, giving an eye-catching color and refreshing bitterness to the covering of the freeze-dried strawberries.


The green tea strawberries carry a slight premium, costing 300 yen (US$2.90) for a 50-gram (1.8-ounce) bag, compared to the regular white chocolate’s 280 yen. They’re still a very affordable indulgence, though, and we expect plenty of people will be snatching them up when they go on sale September 21 at Mujirushi locations throughout Japan, or September 23 when they become available on the Mujirushi online shop.

Source: Entabe
Top image: PR Times (edited by RocketNews24)
Insert images: PR Times

Follow Casey on Twitter, where he could really use a cup of green tea right about now.