If you can’t stand the heat, then get out a delicious-looking Cup Noodle Somen.
Japan is quickly entering the summer season, which is also traditionally known as “the suckiest season around.” With its abundance of cockroaches, giant hornets, humidity, sweat, typhoons, and…sweat, there isn’t much to look forward to.
At least there wasn’t until Cup Noodle announced a promising reprise from the murky heat with this year’s release of Cup Noodle Somen. This unique blend is designed to be enjoyed ice cold and also has a hint of citrus flavor for a cooling tropical vibe.
It’s made just like a regular Cup Noodle, but by plunking a few ice cubes in it, a whole new dimension of satisfaction is unlocked. Also, if you’re a cup noodle purist who insists on having it hot even in the most scorching of weather, well shine on, you crazy diamond and have it your way!
Cup Noodle Somen Yuzu Flavor has tender wheat noodles submerged in a sea bream broth accentuated with the tastes of chicken and kombu along with a little touch of citrus yuzu. Mixed into it all are tiny balls of fish meat and egg, green onion, and kamaboko (steamed fish paste) in the shape of pink flowers for all you macho types out there.
It’s a distinctly Japanese taste that’s represented in the cooling symbolism of Hokusai’s Shore of Tago Bay, Eijiri at Tokaido that’s printed on the cup. In case you’re worried about the use of his work, I consulted a psychic who assured me that Hokusai “would have been totally down with Cup Noodle,” and she confirmed it by saying “totally” again.
It was the best 20,000 yen (US$181) I ever spent, and this will undoubtedly be the best 180 yen (US$1.64) you’ll ever spend after its 19 June release date, just before the summer reveals its final form and kicks all our butts.