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Sharp comes out with… a chopping board? — Well, an interactive one, anyway

Kay
Nov 3, 2013
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Electronics maker Sharp recently announced the prototype of a new, unlikely product that has set the Japanese Internet community abuzz …

This story actually has its beginning about six months ago, when Sharp Europe ran a competition called “#GetItDownOnPaper”, which invited students and graduates in Europe to submit ideas for solutions to everyday problems by sharing them on Twitter. The winner would be offered a two-week paid internship at Sharp Laboratories of Europe, a wonderful opportunity for any aspiring inventor.

The lucky winner was Siobhán Andrews, a student of Sustainable Product Design at Falmouth University, England, whose idea for an interactive chopping board apparently impressed the judges as well as the folks at Sharp Laboratories so much that they have come up with a prototype which has been named the Chop-Syc. But now that the prototype has been announced, the response, at least from Japanese Internet users, may not exactly be what the people at Sharp are hoping to hear. Read More

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Singing duo wow us with their a cappella Disney medley

Preston Phro
Nov 3, 2013

Over on the Japanese side of RocketNews24, we run a lot of article about both Japan and the international world. If you’re starting to feel confident with your Japanese ability, it’s not only a great way to practice your Japanese reading skills, but you can learn a lot of weird and cool stuff. And sometimes you can also find articles that are simply amazing.

Today, we have one of those “simply impressive” articles to share with you!

Ryu-chan and Chun-kun? Welcome to the weird world of genderswapped Street Fighter 【Video】

Rachel Tackett
Oct 30, 2013

Imagine if the characters from Street Fighter, Capcom’s classic fighting game, were born as members of the opposite sex, with the same amount of physical strength and fighting spirit but a decidedly different physiques. Thanks to a fan-made short movie by Really Clever Androids, we don’t have to wonder what to expect from a world like that. This awesome three-minute clip gives us a pretty good idea of the conflict and copious cleavage we might encounter. Let’s just say that these genderswapped Street Fighter folks really know how to bring it!

Cat tights: Now with toe beans and claws for even more cutsy comfort!

Jessica
Oct 28, 2013

You may have resisted the appeal of our future feline overlords so far, but if their internet popularity is any indication, total world domination can’t be far off. If you don’t want to be first against the wall with the dogs and dog-lovers, you may want to invest in these super-cute cat tights. As the ad copy says, put them on and you’ll “transform into a devil-may-care cat!” You’ll be able to blend right in…

Was iOS 7 created in Microsoft Word? Czech expert makes us believe so【Video】

Joan Coello
Oct 28, 2013

Since its release in 2007, the iPhone has taken the world by storm, garnering a massive following thanks to its simplistic design and sleek interface. Along with the gradual changes of its appearance, its operating system, iOS, has also made subtle changes with each update since the first version.

iOS 7, which was rolled out a couple of months ago, surprised users with a revamped look and feel which seemed to challenge the limits of simplicity with a flat user interface and bold colors. Doing away with excessive ornamentation, the explicitly simple design set some people thinking, was iOS 7 created in Microsoft Word? Václav Krejčí from the Czech Republic worked his magical skills with the word processing software to create an image replica of unbelievable quality, and you should really see it with your own eyes.

Life hacks from Japan: Cancelling a stop on an elevator, amazing curry and more

Preston Phro
Oct 28, 2013

Have you ever gotten on an elevator in the lobby, pressed the button for the seventh floor, and then groaned with the realization that you needed the sixth? Or had to throw out a pair of scissors grown dull through years of use?

There are millions of small annoyances and frustrations that seem basically unavoidable. They’re not really serious, but wouldn’t it be nice if someone could go around making our lives easier? While that probably won’t happen until the robot revolution (come on, WALL-E!), there are a few tricks that you can use to fix these tiny frustrations, so join us after the break for some awesome life hacks from Japan!

Is Umaibo housing the architecture of the future?

Preston Phro
Oct 27, 2013

Everyday it seems that one company or another is producing a new type of building material that will revolutionize our lives and our homes. But it looks like they can all stop now. The ultimate in structural integrity and edible wall paneling has been discovered!

Not many would have thought to do this, but it takes a rare mind to spark a revolution of this magnitude. If you’re looking for the newest hot real estate tip, look no further–all you need to do is invest in the almighty umaibo!

“Buy from bookstores or they’ll disappear!” Frustrated bookseller implores crowd on final day of business

Preston Phro
Oct 27, 2013

As you may have heard, e-books and the Internet are leading the charge to burn down libraries, destroying civilization, and generally ruin everyone’s day. While this may be a bit of an exaggeration, there’s no denying the impact that these disruptive technologies have had on how we read and where we buy our content.

This is true even in Japan, which has a rather significant publishing industry and a large pool of eager readers, where physical books and magazines have had high sales well into the 21st century. While the country is known for its technology, Japanese consumers have been slow to adopt new modes of purchasing their texts.

But all that’s starting to change.

Uber-complicated foreigner-friendly guide to conveyor belt sushi will make your eyes pop out

Mike
Oct 25, 2013

Oh boy, look at that thing. Just, wow. What is even happening here? There are so many colors, and this Escher-esque perspective trick where you’re looking down at the sushi conveyor belt but seeing the customers head-on all at the same time…

As the title of this bizarro infographic suggests, this is ostensibly a guide to using a kaiten conveyor belt sushi establishment. We’re actually very appreciative someone took the effort to make this since it’s pretty easy to accidentally commit a crime if you don’t follow the kaiten sushi rules perfectly.

Pokemon smartphones: Why Apple created the colorful iPhone 5c

Michelle Lynn Dinh
Oct 25, 2013

We were all skeptical when Apple announced the low-cost iPhone 5c. Nothing from Apple had ever been relatively affordable and there had never been a cheaper version of any of their products; it was a totally new turn for the tech giant. But now we get it, these phones were made for Pokemon.

Honda’s latest ad packs a lot of cool optical illusions into a single minute

Master Blaster
Oct 25, 2013

Everyone loves a good optical illusion – that immediate shock at what you just saw and that feeling of satisfaction when your brain catches up to figure it out. The recent boom of 3D street art like that we saw from China recently has pushed illusions to a new level.

This sense of amazement has been harnessed and crammed into a one-minute commercial for Honda’s new mid-sized SUV, the CR-V. Having been put up on 17 October it’s been well received by viewers who call the ad “Awesome” and the “Best car commercial ever!”

Honda has been known to put out some clever spots before, so this shouldn’t disappoint. Let’s take a look.

“Ramen Cake” dessert looks just like the real thing, is probably just as bad for you

Mike
Oct 24, 2013

An advance word of warning: this recipe seems both extremely difficult and extremely time consuming, so we’d advise you only try it if you’re a master chef or incredibly bored. Or if you need to consume a disgusting amount of calories in a short space of time.

Still, in the spirit of Halloween, this sweet cake and gelatin “Ramen Cake” masquerading almost perfectly as real ramen, is a clever, cute substitute for the usual chocolate eyeballs, brain Jell-o and other grotesqueries of the season.

Tiny intruder mobilizes entire cat army

Jessica
Oct 23, 2013

I have cats. I also live next to a big park, so we do get some “wildlife” that wonders into the house now and then. I can attest to the fact that pretty much any creepy crawly that crosses our threshold ends up as a snack to one or the other of my furry friends. Usually, it’s a swift and brutal affair, but every now and then, a bug finds a place they can’t reach and drives them batty with its inaccessibility, causing them to yowl and tear around the house breaking furniture.

If that’s the chaos that can happen with just two cats, image what Twitter user @mugitoro1215 had to deal with when his seven cats all went after the same spider…

Video shows karate ref flipping out and defeating both fighters

Master Blaster
Oct 22, 2013

Karate is a martial art which takes a high level of discipline and training to master. Those who make it to the highest ranks of the fighting technique deserve all of the respect and honor that comes along with such a position.

That being said, watching an official karate tournament on TV tends to rank somewhere around pro-bowling and bass fishing in terms of excitement. This is why seeing a video like the one on YouTube titled “Karate referee gets into the fight” is too good to be true!

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Weird toothpaste mascot is a big hit with women in Japan

Michelle Lynn Dinh
Oct 22, 2013

A recent appearance by a new mascot in Tokyo’s Shibuya ward saw young women flocking to take commemorative pictures. When our reporter encountered the mascot, officially named “Mr. T Stain,” women were following it around with squeals of delight, making the surrounding men extremely jealous. But why is Mr. T Stain, who could be in the running for weirdest mascot, so popular with the ladies? It has something to do with a toothpaste commercial featuring a very eccentric pop star.

NASA and JAXA team up to deliver amazing new satellite, promotional video

Preston Phro
Oct 21, 2013

Space is awesome. There’s no one who can disagree with that. It’s a simple fact of reality! Spaceflight, satellites, astronauts and all that jazz are just some of the coolest stuff on the planet…uhh…in the universe!

Helping to make all that coolness a reality are the amazing government agencies NASA (from United States) and JAXA (from Japan), who are devoted to the exploration of the great dark void that surrounds our planet. They’re also great partners, often working together to bring missions to fruition, like the GPM (Global Precipitation Measurement) mission, for which JAXA developed something called the DPR (Dual-frequency Percipitation Radar).

And while their program is awesome, there’s actually something even more sweet to come out of this partnership: A gorgeous anime promotional video!

The future of smoking: USB-powered Jii Lighter is here! (And it’s kind of insane)

Preston Phro
Oct 21, 2013

If you’ve been hanging around the Internet as long as we have, there’s a good chance you’ve seen it all–or almost all. From sleepy cats to pandagators, it sometimes seems that there’s not much left to surprise us, and then a Japanese commercial comes along and proves us wrong!

Jii Lighters aren’t particularly revolutionary in design–they’re just electric lighters that can be charged via USB–but when it comes to marketing, we think they may be light years ahead of the competition.

Xperia sales are up! Thanks to Japanese Internet’s newest crush?

Preston Phro
Oct 21, 2013

Over the summer, Sony saw quite an increase in their operating profits thanks in large part to excellent sales of their Xperia smartphone line. And while we’re sure that many people bought Xperias because they loved the technology or the design, there might be another factor that you won’t find in the company’s annual reports: Sayumi Tsuchida, the Japanese Internet’s newest crush!

Disney’s Rapunzel as Sailor Moon is the best thing we’ve seen this week

Michelle Lynn Dinh
Oct 20, 2013

Disney princesses get to have fun sometimes, right? When they’re not saving the day or being saved by their handsome prince, we’re sure they find time to kick back with their friends and celebrate holidays. The following is what a few of the most popular Disney princesses might wear on Halloween as envisioned by artist Isaiah K Stephens. And of course strong princesses like Pocahontas, Jasmine, and Merida would dress as their favorite female superhero or heroine.

Japanese clothing brand earth music&ecology release new photo app, Mr. Sato has fun with it!

Preston Phro
Oct 19, 2013

Though the brand hasn’t gained much popularity outside of Japan yet, earth music&ecology has propelled itself into the mainstream Japanese fashion world, thanks in large part to their ad campaigns featuring actress Aoi Miyazaki. With a focus on being “colorful and useful,” the brand seems mostly targeted at young women who aren’t looking for anything too extravagant.

Recently, the company rolled out a new smartphone app that allows users to add marketing text over their own photos, giving their patrons a chance to stand in Ms. Miyazaki’s place. A rather clever bit of marketing, we thought…until Mr. Sato decided to try it out!

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