Bangladesh

A Japanese clothing store’s misadventure in Bangladesh: The importance of marketing research

Clothing stores which quickly and cheaply offer fashions based on the latest trends such as H&M and Zara have been enjoying a high level of popularity, especially in the last decade. Shops following this model known as “fast fashion” can also be found in Japan with its largest by far being Uniqlo.

Recently we ran an article speculating why Japanese companies are slow to take risks, but that’s not always the case. In the highly competitive and globalized world of fast fashion sometimes you have to make big moves. That’s just what Uniqlo did, and they moved right into Bangladesh, which has been deemed a “least developed country” by the UN.

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Language and Genitalia Controversies Beleaguer Japan’s Lovable Robot Cat Doraemon

The blue robot cat from the future known as Doraemon has long entertained generations of Japanese people for decades.

Despite becoming an entrenched cultural icon in Japan, people in some parts of the world might not be familiar with the franchise. The story is centered on a young boy named Nobita who through various mishaps lands himself in trouble. However, an anthropomorphic robot cat had been sent from his descendant in the future to prevent him from becoming a total screw-up. Doraemon is equipped with a pocket on his stomach from which he can pull a seemingly endless array of tools to help his young friend. Usually the tools are misused by Nobita which comically worsens the situation.

In real life though it seems the formula has reversed for Doraemon as he is tangled in two awkward situations at once, involving the languages of Bangladesh and what (if anything) exists between his legs.

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