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300 yen gets you all-you-can-apply Chanel makeup at unusual Tokyo lounge for women

Mike
Sep 18, 2015
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Makeup is big business in Japan, where there’s almost a cultural obsession with the stuff. But the demand for makeup and beauty products also means, through the magic of capitalism, that it also tends to be a lot more expensive out here than in, say, the US. I’ve personally never purchased or used makeup, outside of, obviously, those Halloween Rocky Horror Picture Show events, so I couldn’t tell you exactly how much the average woman in Japan spends on makeup, but it’s gotta be somewhere in the ballpark of, hmm, approximately their entire paycheck every month.

Luckily, there appears to be a “lounge” in Tokyo’s Shinjuku neighborhood that is sympathetic to the thorough wallet-denting women must endure in the pursuit of beauty, offering all-you-can-apply Chanel makeup at just 300 yen (US$2.50) an hour. A service with “all-you-can-(verb)” in the description? You bet we went to check it out!

Keep your skin clear with a poop smear! We swear it’s not as crazy as it sounds

Scott Wilson
Sep 17, 2015

We’ve seen a lot about poop in the news recently. From poo curry to toilet museums to pooping on an airplane, you might think you’ve seen it all. But now we bring word of something you probably never expected: turd-infused facial soap.

Wait! We promise this isn’t as crazy as it sounds. In fact, the poop soap is based on a centuries-old beauty technique used in Japan. What’s exactly in it and why would anyone in their right mind want to use it? We’ll give you the straight poop after the jump!

Beauty test with yoga pose a hit with young women in China, may cause horrendous pain

Master Blaster
Sep 9, 2015

Unusual poses have been big among young Chinese women over social networks recently. Late last month there was the “touch your belly button with one hand wrapped behind your back” fad. Anyone who could achieve this feat was said to have “good style”. Around the same time there was also the “put as many coins into that little divot in your collar bone” trend.

Now it appears a classic yoga pose is making the rounds. It’s called the Pashchima Namaskarasana or Reverse Prayer Pose. However, on China’s microblogging site Weibo, it’s done with the added challenge of raising your hands as high as they can go; the higher your hands can get the more beautiful you are purported to be.

What, you thought “beauty” was a measure of how others judged your outward appearance and to a lesser extent your personality? No, silly, it’s all about how well you can bend your arms behind your back…

Canadian airport staff interrogate Japanese tourist over strange ‘martial arts weapon’ in his bag

Evie Nyan
Sep 8, 2015

Japan is a land with many strange and oddly-shaped everyday items that can be a little hard to identify for Western visitors. But what happens when a travelling Japanese tourist takes along one of these curiosities in their luggage when they embark upon a little trip to Canada?

Well, according to one Twitter user’s ordeal, they might end up getting hauled out of the line at airport security into a side room to “explain” the nature of what Canadian officials took to be… a martial arts weapon?

The difference between a fat woman and a plump one, according to one Japanese Twitter artist

Casey Baseel
Aug 27, 2015

Like any language, Japanese has multiple words that have more or less the same meaning, but which help to put a finer point on exactly how the speaker feels. For example, pocchari and debu both refer to someone with a higher than average proportion of body fat, but pocchari doesn’t have quite the same harshness that debu does.

If we were looking for English equivalents, debu would be “fat,” while pocchari would be the softer-sounding “plump.” But as they say, a picture is worth a thousand words, and one Japanese Twitter user recently posted a sketch diagraming, in his mind, the physical differences between a pocchari woman and a debu one.

Maybe she’s born with it, maybe it’s Zero-G: Korean makeup brand tested in zero gravity

Evie Nyan
Aug 6, 2015

While Korea these days tends to have more of a reputation for plastic surgery than skilful makeup application (we reckon Japan’s got that cornered), there are still many who think that Korean women’s makeup skills are kind of out of this world. So this Korean makeup brand decided to shoot a model into zero gravity in order to show just how easy their new “IOPE” foundation palette is to apply.

The results are about as ridiculous as you’re probably expecting, but still somehow totally entertaining…

New Attack on Titan collaboration takes the fight to unwanted body hair

Oona McGee
Jul 30, 2015

Fans of the hit anime Attack on Titan may also know it by its original Japanese title, Shingeki no Kyojin, which literally translates to “Advancing Giants.”

Giants aren’t the only thing advancing upon us, though, because now there’s an unusual advertising campaign announcing the arrival of Shingeki no Bijin, or Advancing Beauties, and the war we’re fighting is the war on body hair.

No, we didn’t stutter. New Sailor Moon gachapon toys really are compact compacts

Casey Baseel
Jul 2, 2015

Gachapon, the capsule toys sold by vending machines in Japan, are always released in a series, usually with five or six different versions that are dispensed at random. But while that element of chance adds a moment of excitement, sometimes it’s a little hard to imagine anyone really needs a half-dozen different styles of miniature folding chair, sausage/isopod hybrid, or crow chowing down on some delicious garbage.

Every now and again, though, we can easily see how someone would keep coming back for each and every model in the lineup, such as with these compact Sailor Moon compacts.

Sailor Moon facial powder gets a sequel with this beautiful Crystal Star Compact replica

Casey Baseel
Jun 19, 2015

A while back, we took a look at a replica of Sailor Moon’s Transformation Brooch which held cosmetic powder formulated to give you the look of anime-like perfectly unblemished skin. Die-hard fans, however, know that the brooch breaks shortly after the end of the anime’s first major story arc.

Early in Sailor Moon R the brooch is upgraded to the Crystal Star Compact, and if you’re looking to keep pace with Sailor Moon herself, now you can order a faithful recreation of her second transformation item that’s also filled with facial powder.

Japanese people aren’t happy with their looks, ranked world’s lowest in self-confidence

Evie Nyan
Jun 4, 2015

One of the first things you notice when you come to Japan is how great everybody looks. The guys all know how to wear a suit, and the ladies dress conservatively and stylishly. In fact, it’s a well-known phenomenon that many foreigners who arrive in Japan for a prolonged stay will, within a few weeks, start smartening themselves up as a direct result of the example set by fashion and beauty-conscious Japanese.

But a shocking and kind of sad survey has revealed that in terms of being happy with their looks, the people of Japan are actually ranked bottom in the world…

Maiko beauty secrets: Skincare tips from Japan’s apprentice geisha

Casey Baseel
May 21, 2015

Just as with full-fledged geisha, it’s customary for maiko, as geisha apprentices are known, to wear a layer of white face powder, called oshiroi. But those who’ve seen one of Japan’s traditional entertainers close up often marvel at their smooth, healthy skin, remarking that they would be just as beautiful with all of those cosmetic coverings washed away.

But in much the same way that their polished speech and refined mannerisms are the result of years of training, maiko also have a careful routine they follow to keep their skin looking as delicate and pleasing to the eye as it does.

Sailor Moon hair bands, scrunchies will keep your hair back while you wash off your MAKE UP!

Casey Baseel
May 21, 2015

Today, we’ve got news about a newly unveiled anime-themed “Bath Time Collection.” And while things can usually get pervy in a hurry when you combine the words “anime” and “bath,” we’re not talking about an inflatable waifu cushion to take in the tub or a waterproof anime boy toy poster to hang in your shower.

That’s because this is Sailor Moon we’re talking about, and Japan’s most successful magical girl is keeping things as classy as she always does with this new line of scrunchies, hair bands, and hair clips.

We are officially colossal with these free Attack on Titan face packs! 【Photos】

Joan Coello
Apr 29, 2015

“On that day, the writers of RocketNews24 received a grim reminder. We lived in the shadows of the Titans and had to become the Titans themselves to live in these cages we called the Internet.”

Free Attack on Titan face packs?! Of course we had to try it! We even made some customizations in an attempt to give Satosshi a run for his money, but alas, it seems that none of us have attained his level of Rocket-ness as of yet. Check out our titanic beauty experience after the break!

It looks so real! Attack on Titan face packs included in beauty magazine VOCE

TokyoGirlsUpdate
Apr 23, 2015

There will be a special collaboration insert included in the June edition of the Kodansha-produced beauty magazine, VOCE (pronounced Vo-che), on sale April 23rd. Each magazine will come with one Attack on Titan face pack by the makers of the kabuki face pack, Isshindo Hompo, and feature Attack on Beauty!!

Smell like a cat with hand cream scented like your kitty’s paws

Casey Baseel
Apr 15, 2015

Online retailer Felissimo has a soft spot for cats, so much so that it’s got a whole Cat Division subsection with feline-inspired products. In the past, we’ve taken a look at the company’s pullovers and lingerie that let you dress like a kitty, but Felissimo’s new hand cream promises to make you smell like cat, too.

How hung up on a woman’s weight are Japanese men, really? Poll attempts to find out

Casey Baseel
Apr 4, 2015

Sometimes, Japanese guys can seem illogically hung up on numerical parameters when deciding whether or not they find a woman physically attractive. Be it a maximum age or minimum bust measurement, sometimes the amount of technical data being tossed around almost makes it seem more like they’re talking about machinery than women.

But does it really make sense to get so hung up on numbers when dealing with something as subjective as beauty? We’ve seen before that age isn’t anything but a number, so what about weight? A recent survey set out to find out how Japanese men would answer that question.

Your nail art may be cute, but is it Kabuki-cute? New style trend begins with 100 yen stickers

Evie Nyan
Jan 7, 2015

Nail art is something that’s increasingly popular among Japan’s ladies due to the fact that it’s an easy way to express your individual style. As well as DIY-ing it at home with 100 yen store nail polishes and nail stickers, you can also get reasonably affordable yet super-durable gel manicures in a salon which are set by UV light and last for at least a month. Nail art trends tend to come and go depending on the season and whatever’s in style, but occasionally there’s a “boom” for a certain kind of design, with more and more people jumping on the bandwagon. First came anime nail art, and now it’s the turn of traditional Japanese performance art, Kabuki!

Ugly-cute makeup genius feeds off negative troll comments on Twitter

Evie Nyan
Jan 4, 2015

We’re all used to seeing those before-and-after photos of plain jane (or even, let’s be honest, um, “conventionally unattractive”) Asian girls transforming themselves into gorgeous swans through the use of cosmetics. But did you ever stop to think about those girls’ lives? What kind of bullying and social pressure drove them to devote themselves so entirely to relying on the contents of their makeup bags?

Today we’d like to introduce you to a young lady whose “before” face has made her the victim of a barrage of cruel tweets. But is she bothered? Not one bit!

Crowdfunded Little Red Riding Hood makeup debuts as “sickly look” trend continues

Evie Nyan
Dec 31, 2014

It’s no secret that ladies in Asia have become the masters of makeup in recent years, with shocking before-and-after transformations popping up online pretty much on the reg. In Japan in particular, makeup trends tend to follow a very different format to those in the west, with plenty of tips and tricks designed to highlight features we wouldn’t even consider, such as the angle of an eyelid crease, or the puffiness of eyebags. There’s even makeup that’s designed to make you look a bit ill.

This new makeup palette seems at first glance to be nothing more than a cute product themed around a fairytale character. In actuality, it’s the perfect tool for creating one of the past year’s most unusual trends, “undereye blush”.

Age ain’t nothing but a number! Japanese beauty pageant for women over 35 crowns newest winner

Casey Baseel
Dec 25, 2014

While respect for the elderly and admiration of the experienced are both parts of Japanese culture, when it comes to ideals of fashion and human beauty, the country definitely puts a premium on youth. It’s not at all unusual for the careers of female models, actresses, and entertainers to have their career reach its zenith in their late teens or very early twenties, then disappear from the public eye altogether.

Since 2010, though, the Bimajo Contest beauty pageant has been challenging the idea that if you’re old enough to have graduated from college you’re just about too old to be considered beautiful. Each year assembles a field of attractive women in their late 30s and 40s, and this week the pageant crowned its newest winner.