clever

Final Fantasy VII art team reveals old-school way they got the game’s sandwiches looking so good

Final Fantasy VII Rebirth’s sandwiches look good enough to eat, which makes sense considering how they were created.

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Suika Game can now help you stay in shape with new exercise version of the smash-hit game【Video】

Why be a couch potato when you can be a fruit exerciser instead?

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Funny signs in Japan: 7-Eleven enters the ring with a humorous notice for drivers

A clever way to draw attention to an off-the-beaten-path Japanese convenience store location. 

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7-Eleven Japan’s new microwaves know how long your bento should be warmed up, even if you don’t

Video shows clever new system in action.

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Nerunerunerune candy designed for taking medicine wins top honors at product awards

A spoonful of Nerunerunerune helps the medicine go dowowowown.

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Get ready to take a seat on Muji’s new lightweight and easily portable Sofa Made from Air

Muji takes the minimalism it’s known for to the next air-cushiony level.

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Easy DIY open-air bath setup makes life at our Japanese country house better than ever【SoraHouse】

Now there’s even more to love about our crazy cheap house in the mountains north of Tokyo.

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Setting up a campfire-heated footbath at our cheap Japanese country house【SoraHouse】

McGyver would be proud.

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It’s time to take a trip to pancake paradise with Japan’s new Warmer Plate kitchen gadget

Nitori puts the hot in hotcakes.

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New “adult” doughnuts in a Pokémon box make us rethink what it means to be a grown-up

Who knew eating chocolate doughnuts could be so bittersweet?

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How to make a super simple, super cheap, no-floorspace Christmas tree with stuff from Daiso

The 100-yen shop chain comes to the holiday rescue.

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Kotatsu heated tables for sofas rising in popularity, giving Japan best of both worlds this winter

Old-school winter refuge adapted for modern living rooms.

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Japanese tatami scratching mats for “their lordships, the cats” being handmade in Kumamoto【Pics】

A touch of traditional Japanese interior luxury for the true lord of your manor.

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This Japanese donut chain branch may have found an easy way to thwart Pokémon merch scalpers

It’d only work for single locations, but our Poké-fan reporter thinks this might be an easy and effective strategy.

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No talking allowed, at all, at new Tokyo cafe, even when you’re ordering【Videos】

Gestures are the only way to communicate at this Harajuku cafe.

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Hey, have you eaten the news? – Japanese “noodle newspaper” comes with writing on the soba

Taste-testing Nagano’s Soba Shimbun.

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Japan’s Gaming Kotatsu Futon blanket is here to keep you warm, and gaming, all winter long

Combining two of the best ways to cope with cold winter weather.

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New Super Mario lifestyle line wants to help you save money with coin-sound Warp Pipe bank

Nintendo Ichibankuji brings a little randomized Super Mario adventure into our homes.

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Will virtual plate procession become the new normal for conveyor belt sushi restaurants in Japan?

Digital Sushiro Vision seeks to recreate the fun of old-school kaitenzushi with modern technology.

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Official microwaveable Cup Noodle-Use Measuring Cup is now a reality, could be yours if you act fast

After months of waiting, Nissin finally gives instant ramen fans what they’ve been asking for.

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