clothing

These new “wet swimsuit” and “men’s bra” t-shirts will help you find your inner baka this summer

These new “wet swimsuit” and “men’s bra” t-shirts will help you find your inner baka this summer

Japan’s hot and sticky summer days may mean that people are wearing slightly less than usual, but unless you’re some kind of magma demon impervious to the 34-degree heat we’ve been having recently, it also means you’ll be throwing sweat-soaked t-shirts and underwear into the washing machine with depressing frequency, making every other day laundry day.

Fortunately, book and cutesy crap emporium Village Vanguard has a couple of new t-shirts that are perfect for summer – and one of them already looks drenched before you even put it on!

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“Cool Japan” mall set to open in China

“Cool Japan” mall set to open in China

The “Cool Japan Promotion Organization,” an organization dedicated to bringing traditional and popular Japanese culture to countries overseas through various business projects, has announced their plans to open a Japanese mall in the Chinese city of Ningbo, Zhejiang. The mall will provide shoppers with a unique Japanese shopping experience, including clothing stores and anime theaters, alongside other distinctly Japanese businesses.

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A look at Asia’s schoolgirl uniforms【Photos】

A look at Asia’s schoolgirl uniforms【Photos】

Uniforms are worn all over the world by many different groups of people to visually proclaim their association. There’s military uniforms, nurse uniforms, fireman uniforms, flight attendant uniforms, and the one that many people probably have personal experience with – school uniforms. We take the uniforms we see in our own countries for granted, but of course with different cultures come different dress codes. Some countries want their students dressed traditionally, others allow a lot of freedom for them to express their own styles. So read on to take a look at some of Asia’s schoolgirls – eyes on the uniforms, please!

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These 20-year-old Uniqlo commercials may be the best we’ve ever seen!

These 20-year-old Uniqlo commercials may be the best we’ve ever seen!

Winter is not just coming, it has arrived. The nights are cold and Japanese homes with their relatively poor insulation are no warmer than a popsicle fresh from the freezer. Fortunately, that also means Uniqlo is delivering their latest line of warm wear.

With everything from fleece sweaters to cashmere knits, you can always count on the Japanese clothing company to keep you warm for a reasonable price. You can also count on their stylish commercials to appear like clockwork each winter to announce their latest and greatest.

But a recent rediscovery of two 20-year-old Uniqlo commercials has left us shocked–and howling with laughter!

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Asuka’s official underwear sells out quickly on Evangelion’s online store

Asuka’s official underwear sells out quickly on Evangelion’s online store

Currently, the new arrivals section of the Evangelion Store, an online shop filled all our favorite robot-driving, angel-fighting merchandise, lists a very special lingerie set based directly off of a camisole worn by Asuka in the second new Evangelion movie. Unfortunately for fans of the second child, the item is already sold out and in need of restocking. We’ll try to pretend that’s not creepy, considering the character is only 14… Read More

Meet the dry cleaner they call “god”

Meet the dry cleaner they call “god”

There’s a so much talk over the level of customer service in Japan that you’d expect the locals to become desensitized to it before long. But every once in a while, a business raises the bar so much that even Japanese people can’t believe it.

One such business can be found in the posh Azabu-Juban area of Tokyo: a dry cleaner called Rejouir that is the one place that will take a paint-stained Hermes coat when no one else would dare try. One after another, customers including boutiques and other cleaners walk away satisfied. To those people, Rejouir’s president Takeshi Furuta is often referred to as “Kami” (god).

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Keep your clothes clean with Sailor Moon bibs from high-end Tokyo department store

Keep your clothes clean with Sailor Moon bibs from high-end Tokyo department store

We were recently duped into thinking some high-quality pieces of Sailor Moon fan art were from the upcoming new installment in the anime franchise. In light of this, we’ve decided to be more skeptical about news concerning the lunar-themed heroine.

From now on, we’re not believing anything until we’re holding the real deal in our own two hands! Which is just what we did with a set of adult-size Sailor Moon bibs.

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“Clever weather company!” Japan chuckles at garbled kanji on popular British clothing brand

“Clever weather company!” Japan chuckles at garbled kanji on popular British clothing brand

SuperDry, the hugely popular brand from UK-based clothing company SuperGroup plc, has become the subject of great amusement here in Japan this week as photos showing numerous articles of clothing branded with nonsensical Japanese phrases show that it’s not just garbled English that exists in the world of fashion.

From sweatshirts pairing the words “Track & Field” with the Japanese characters for “Clever Weather Company” to shirts that randomly scream “Do iiit!” there’s plenty to keep Japanese speakers smiling, and for Westerners to beware of.

Welcome to the other side of the coin!

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Newly released Kuroko no Basuke collaboration apparel sells out despite mediocre fan reactions

Newly released Kuroko no Basuke collaboration apparel sells out despite mediocre fan reactions

People from every corner of the globe are pumped for the new season of the anime Kuroko no Basuke (or the laughable English title, “The Basketball which Kuroko Plays”). In honor of the start of the fall anime season, Japanese clothing brand, earth music & ecology came out with a new line of clothes inspired by the characters in the show. Though the brand itself is quite trendy, comments on the basketball-inspired cardigans and dresses were lukewarm at best.

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An ingenious product that could put an end to holes forming in unwanted areas of your socks!

An ingenious product that could put an end to holes forming in unwanted areas of your socks!

It is a problem that faces most of us at some point or another. Whether it be a get together at a friend’s house or a social gathering where you take off your shoes, having someone point out to you that there’s a gaping hole in one of your socks can be a little embarrassing. While for many in the West it isn’t that often you have to remove your shoes in public, in Japan many restaurants require you to get down to your socks before entering the premises. Therefore, it is much more difficult to disguise the problem if you’re living in the land of the rising sun. Well that was up until now: some clever fellas at a Japanese company named “Naigai” have come up with an ingenious invention for men that could put an end to the problem for good.

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Put some clothes on! The “boobie revealing” T-shirt

Put some clothes on! The “boobie revealing” T-shirt

“Chirarizumu” is the art of giving someone a brief glimpse of something—like an “accidental” nipslip or bending over at the right moment to let someone see a flash of your thong. Think of it as a sort of subtle seduction techinque, if you will.

Well, these clothes, created by the Tokyo clothing company One Better, take a sideways glance at “chirarizumu” and scoff! Instead of playing hard to get, this line of t-shirts and shorts will have you baring it all.

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Just in time to beat the summer heat, UNIQLO to release 31 shorts themed on Baskin-Robbins flavors!

Just in time to beat the summer heat, UNIQLO to release 31 shorts themed on Baskin-Robbins flavors!

Causal clothing retail giant UNIQLO announced last week it would introduce a line of women’s and kids’ shorts themed on Baskin-Robbins ice-cream flavors from June 24.

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Japan Develops Fart-Deodorizing Underwear: Silent and NOT Deadly

Japan Develops Fart-Deodorizing Underwear: Silent and NOT Deadly

Gather around boys and girls, we’re going to hear a frank and serious story about smelly farts, butts, underpants, and old people smell.  More importantly, this story is about the man who may make all of these things extinct.

This story follows the creation of Inodore, a Japanese-made material that did something to stop not only fart smells, but a range of other body odors deemed “unpleasant” by society.  This company has found a method to eliminate foul smells from the body without the use of any harmful chemicals or powerful perfumes.

Their clothing products currently on sale can trap and eliminate everyday body odors like sweat and gas by over 95%, 80% of which is erased in the first 30 seconds of contact.

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