A few years ago when I lived in northern Japan, I and the other resident foreigners were pretty excited when we first heard that a new H&M would be opening in Sendai. The store would be a familiar, inexpensive alternative to Uniqlo, and we wouldn’t have to travel all the way to shop at the Tokyo store, after all.
It’s too bad that I’m not around anymore to check out H&M’s spring 2015 fashion line, which includes some adorable Japan and anime-inspired prints. But wait–we can buy some of them overseas, too!?