colorful food

Hello Kitty and Kawaii Monster Cafe Harajuku team up for possibly cutest, tastiest collab ever

Fans of all things cute will not want to miss this!

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New bright blue salad dressing now available, promises Instagram-worthy restaurant dishes

Thanks to this new product we might be seeing a lot more blue food at restaurants in Japan over the next few months.

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Taste the rainbow with Hong Kong shop’s colorful grilled cheese sandwiches 【Pics】

If you ever wondered what unicorns eat, now you have your answer.

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Tokyo’s Irina Churns Out Some Amazingly Colorful Roll Cakes

Bright pink polka dots, zebra print, and purple stripes are printed on these oblong objects.  They look so showy and colorful, but what could they be?  A handkerchief?  A fancy sponge?

Believe it or not, these colorful circles are roll cakes (rolled sponge cake and cream filling), and yes, they are edible.  They’re so cute and tiny we could eat a hundred of them, but the sad realization that we can’t sit around all day snacking on these beautiful pastries without gaining some junk in the trunk has got us down.  At 271 yen (US $3.47) for one mini roll cake, these little guys will slim down your wallet while expanding your waist.

You can find these sweets at irina, a bakery that specializes in roll cakes.  Our reporter visited irina’s Ginza store to check out these amazing little pastries.

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