drinks

Pepsi reboots Japan’s Peach Boy with 3 action and monster-filled ads that’re 8 kinds of badass

The story of Momotaro is one of Japan’s oldest folktales, but a lot of its elements seem a little silly. For starters, the hero’s name translates as “Peach Boy.” His companions are a monkey, a dog, and a pheasant, who he wins over by giving them some sweet dumplings in exchange for their help against the story’s villains, who all have outie bellybuttons.

Goofy as these details may sound, though, the core of the tale is absolutely epic. A young hero who harnesses the power of wild beasts, then sails into the heart of demon territory to rumble with them on their island fortress? In a world where every literary and comic character is a candidate to become a darkly stylish action hero (heck, even Batman’s gritty reboot is getting its own gritty reboot), why hasn’t someone revamped Peach Boy into something closer to Peach Man?

Actually, someone already has, but you won’t find the new Momotaro in theatres, and while you might catch him flipping through the channels on TV, you can’t find his adventures scheduled in the program guide. That’s because this amazingly awesome version of Momortaro is actually a series of commercials from Pepsi.

Read More

Japanese town axes milk from school lunches, debate likely to wage until cows come home

I’ve lost count of the number of Japanese people I’ve met who were disappointed to find out I don’t have what they consider quintessential American eating habits. The last time I had a steak was a year ago. I’m perfectly happy eating rice, and I love fish, since, you know, I grew up in California, which is a coastal state (same ocean as Japan has, too).

But there’s one stereotype I do conform with, and that’s how much I love milk, despite being a full-grown adult. Many Japanese people, on the other hand, associate the drink with their childhood, since it’s been served in elementary schools for decades.

One city in Niigata Prefecture, though, has decided it has no more tolerance for drinkable lactose, and starting this month, is removing milk from its school lunches.

Read More

Japan’s awesome drinkable cookies in a can mean there’s no need to pour yourself a glass of milk

For the most part, cookies in Japan are crunchy little things. One very notable exception, though, is confectioner Fujiya’s Country Ma’am line, which are soft, chewy, and also absolutely delicious.

What makes Country Ma’am cookies so good is how moist they are, and now confectioner Fujiya is taking that one step further by turning them into a drink! We got our hands on a few cans of this miraculous beverage, and while it’s still early in our relationship, we think we may be in love.

Read More

We don’t know what Vanadium is either, but Asahi put it in a drink for you anyway

On November 18, Asahi released its new Fuji-san Vanadium Natural Water Hot, apparently banking on the idea that regular convenience store-going human beings would both a) know what Vanadium is, and b) actually want to consume just plain hot water out of a bottle.

Read More

New stir-in powders promise to make beer even more delicious with boosted malt, fruit flavors

Last year, we talked about seasoning maker Ajigen’s Magic Powder that Makes Ramen More Delicious. Weird as the idea seemed initially, the more we thought about it, we realized it could be just the thing for people with a desire for a tasty meal but no time or motivation to cook for themselves.

That said, if your schedule is so packed you need to prepare dinner in three minutes, we’re guessing you also can’t spare the time for a trip to the bar and a pour of some flavorful and unique craft brew. Thankfully, Ajigen is back again with more magic powder, this time for your beer.

Read More

Kentucky Fried Café – New KFC in Japan to offer upscale coffee, tea, and sweets

Although I never met the man, Colonel Sanders doesn’t strike me as a hurried individual. Anybody who’s willing to add 11 different seasonings to his fried chicken can see the value in taking the time to appreciate the finer things in life. I like to imagine that rather than rush through his meals, the KFC founder would linger at the table, at least for a few minutes, and when his schedule allowed, for periods extending to “a spell.”

That’s why I think he’d approve of KFC opening its first full-fledged café this month in Japan.

Read More

Four ways to enjoy delicious strawberry Calpis (other than giggling at its name)

With its startling name, it’s taking time for the yogurt-like beverage Calpis to catch on with non-Japanese consumers, who sometimes know it better by its alternate name, Calpico. For people in Japan, though, Calpis is old hat, so much so that its makers occasionally feel the need to mix up the product line with new versions and special flavors.

This year, that means strawberry Calpis. We just got our hands on a bottle, and if you can get past any hang-ups about the name, here are four ways to enjoy this delicious limited time treat.

Read More

New coffee-flavored potato chips “taste like chaos”

Just like how everyone gets excited about superhero crossover projects, two different companies combining forces is a sure way to get junk food fans in Japan fired up. We’ve seen this before with Kentucky Fried Chicken potato chips, and now spud lovers have a new flavor many people are used to getting amped by: coffee.

Since we’re always ready to add to our extensive resume of potato chip sampling, we picked up a bag to try some for ourselves, and they turned out to be even more surprising than we’d imagined.

Read More

Enjoy latte art at home in seconds with the amazingly easy-to-use Deco Latte strips

We like latte art, and its frothy 3-D variant, as much as the next group of visually stimulated coffee sippers. But as nice as it is to have a trained barista decorate your drink with a kitty or smiley face, most of us don’t have the time, equipment, or manual dexterity to add illustrations to drinks we make for ourselves.

But now those artistic flourishes don’t have to be something you can only have when you go out and pay five bucks for a cup of coffee, with new products that’ll let you enjoy latte art at home for about as much effort as tossing a cube of sugar into your mug.

Read More

Pink strawberry milk Pepsi set to return to stores in Japan this winter

We’ve talked before about all the cool Kit Kats Japan gets, but the chocolate-covered wafers aren’t the only sweet indulgence with exclusive-to-Japan versions. Once a year or so, Pepsi releases a special flavor for the Japanese market, too.

This winter the soft drink maker is bringing back a popular hit from a few years ago, with the return of strawberry milk Pepsi.

Read More

Recall of Disney mugs in Japan was bound to happen with Frozen’s Elsa around

Disney has a pretty long-standing endorsement deal with Kirin Beverage in Japan, in which the studio’s animated characters appear on bottles of Gogo no Koucha tea. Right now, the two companies are taking their partnership one step further, by offering a special Disney mug to anyone who buys four bottles from Kirin’s popular tea line.

Unfortunately, Kirin has had to issue a recall of the cups, which have been found prone to cracking. We’re sure it’s an unpleasant surprise for the beverage company, but Disney fans are pointing out that Kirin should have seen this coming for one simple reason: the decision to put Frozen’s Elsa on one of the mugs.

Read More

Thirsty? How about some cider made with Japanese cat nip?

Even though you can find Coca-Cola in every convenience store in Japan, for the most part the country isn’t all that into carbonated soft drinks. So if you’re selling a fizzy, non-alcoholic beverage, you need some kind of unique hook.

Pepsi has made a habit of periodically releasing unusual flavors such as chestnut or cucumber-flavored sodas, but we’ve also seen smaller, regional producers put out some creative concoctions such as cider that tastes like tomatoes, tea, or olives. Even still, beverage makers haven’t exhausted every possible taste, as right now in Yokohama and Osaka you can get your hands on cider made with silver vine, or Japanese catnip.

Read More

Japanese vending machine dispenses ultra-rare gold Coca Cola can prize

Japan is well-known around the world for its enormous variety of vending machines, dispensing everything from eggs to flowers to batteries at the touch of a button. But did you know there’s a machine that dispenses gold Coke cans?

Read More

Starbucks Geisha coffee is expensive, elegant, has no connection to traditional entertainers

When I walk into Starbucks and order a drink, I accept that I’m paying for more than just a beverage. Embedded in the price are the costs and economic premiums of a central location, comfy couches, and a relaxing atmosphere, and as a consumer, I’m generally satisfied with what I get for my money.

Still, every now and again the chain rolls out some new type of coffee that seems exorbitantly expensive, and this month’s new addition is a doozy, at 1,850 yen (US$18.30) for a single cup! But hold on, it’s called Geisha coffee? Well in that case, it sounds like a bargain! Time with Japan’s traditional entertainers usually isn’t anywhere near that cheap.

Actually, we’ve got some bad news for hardcore Japanophiles, but it’s also good news for coffee lovers. Geisha refers to the type of beans used, which are some of the rarest in the world.

Read More

Awesome Narita Airport beer dispenser gives a perfect pour every time 【Video】

Whenever I fly back to L.A., I have a standard ritual I go through. I make sure to get to Narita Airport well ahead of my departure time, check in for my flight, and have a beer or two before take-off. This gets me nice and sleepy, and I usually doze off shortly after we reach our cruising altitude, waking up several hours closer to home.

Since I fly coach, there’s a convenience store inside the terminal where I procure my supplies in canned form. Should I ever find myself with a Qantas business class ticket, though, it’s good to know that the Australian carrier’s business longue not only has draft Asahi, but that it’s perfectly poured by an awesome beer-dispensing machine.

Read More

With autumn nearly here, we skip the beach and head to Starbucks for new caramel beverages

With the calendar now flipped to September, we’ve got to sadly admit that summer is winding down. Japanese society is always in tune with the changing of the seasons, and as autumn starts you’ll see fashionable Tokyoites sporting their fall coats, nature lovers heading for the mountains to appreciate the changing leaves, and Starbucks rolling out seasonal drinks like its new Caramel and Pudding Frappuccino and Shaken Caramel Custard and Espresso.

Read More

Coca-Cola’s new vending machines don’t need electricity during the day to keep drinks cold

In some ways, the huge amount of vending machines in Japan seems like a win-win situation. In a country that gets incredibly hot and sticky in the summer, it’s nice to never be more than a few minutes’ walk from a cold drink, and for beverage companies like Coca-Cola, the machines are a huge source of income.

That said, all of those vending machines are essentially coin-operated refrigerators, collectively sucking up a huge amount of electricity. In an effort to cut down on their energy consumption, Coca-Cola has developed a new type of unit that spends as much as 16 hours a day not using any electricity at all to keep its products nice and cool.

Read More

Not quite ready for ochazuke, rice with green tea? You might want to try using cola instead

In Japanese cuisine, one of the easiest dishes to prepare is ochazuke, or a bowl of rice mixed with tea. While you can spruce it up with things such as plum, salmon, or spicy cod roe, the rice and tea are really all you need.

But while almost all Japanese people enjoy an occasional ochazuke session, some foreigners find it a little unnatural to pour what’s generally a beverage over their food. The whole thing becomes even less attractive if you’re not a particularly big fan of the Japanese green tea that’s normally used.

So if you’re interested in gradually easing yourself into ochazuke, maybe you’d prefer to start with a less astringent beverage, like cola.

Read More

10 obscure Japanese vending machine drinks that fly under the beverage radar

With the rainy season over and done, we’ve been seeing day after day of scorching sunshine here in the Tokyo area. If you’re spending much time outdoors, whether sightseeing or just commuting to and from work or school, it’s important to drink plenty of fluids, since it’s the best way to ward off dehydration.

Thankfully, Japan is covered in vending machines, so you’re never too far away from a cold, refreshing beverage. Of course, you can only knock back so many bottles of Coca-Cola before getting bored with the flavor, so we’ve scoured the streets of Tokyo and came back with no fewer than 10 vending machine drinks that fly under the radar in Japan.

Read More

Slimes in your glass are a good thing as long as they’re awesome Dragon Quest ice cubes

There are some things that are nice to have in your drink, such as those little paper umbrellas, or a shot of bourbon. On the other end of the spectrum, there are things no one’s happy about having slipped into their beverage, like a mickey, whether it be the mouse or the incapacitating drug.

Ordinarily, slimes would fall into the latter category. But what if the slime were actually an ice-cube, and shaped like the beloved mascot monsters from role-playing game series Dragon Quest?

Read More

  1. 1
  2. 2
Follow

Get every new post delivered to your Inbox.

Join 17,155 other followers