green tea

Yoku Moku’s Cigare cookies to become available in new matcha flavor!

The internationally popular cigar-shaped cookie will be getting its first new flavor in 13 years!

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New matcha Pocky from Japan is a heavenly treat for green tea lovers

This limited-edition flavour tastes just like the matcha you would get at a formal Japanese tea ceremony!

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Is Japan’s green tea curry worthy of the name or just another matcha pretender?【Taste test】

We’ve had our expectation betrayed by “matcha” foods before, but what happens when we try this instant curry from Kyoto?

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Matcha green tea instant Cup Noodle ramen is here, with a totally unexpected taste【Taste test】

Does this mean ramen ceremonies will start replacing tea ceremonies?

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“Dust” in your Japanese green tea? Relax — It might just be freshness

Even some young Japanese tea fans mistake this mark of fine quality for insufficient cleanliness.

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Green tea Cup Noodle brings matcha to the wonderful world of instant ramen

Ramen and green tea are two of the best things to make if you’ve got a pot of hot water, and now you can have both at once.

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Starbucks Japan releases Matcha White Chocolate Frappuccino

The new limited-edition release surprised everyone when it appeared virtually unannounced around the country today.

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Matcha pancakes with green tea chocolate cream glaze now on the menu at Japanese cafe

More matcha is always a good thing.

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New Yorkers go crazy for taiyaki fish ice creams

This New York store has only just opened and already the Internet’s gone into meltdown over their unique Japanese-influenced ice creams!

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Mouth-watering green tea-covered strawberries about to go on sale at Japan’s Mujirushi Ryohin

Things to pick up at Japan’s most popular discount interior shop: curtains, bedsheets, matcha strawberries.

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Keep your lips hydrated — with green tea lip balm from Kyoto tea maker Gion Tsujiri!

It’s such a pretty green color, you’ll want to lick it … but it’s not candy! 

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Studio Ghibli introduces new character “My Neighbour Rice Ball” as part of ad campaign

The adorable new character appears in a charming story told over several new video clips.

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McDonald’s Japan releases matcha green tea cake, frappes and lattes for a limited time

Matcha lovers will want to try all five of the deliciously green items on the menu!

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New Häagen-Dazs Green Tea Fondue Crispy Sandwich is absolute heaven for matcha lovers!

The new dessert uses never-before-seen matcha components to celebrate 20 years of green tea ice cream in Japan.

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We eat gold-leaf “Kinkaku Soft Ice Cream” near Kinkakuji Golden Pavillion temple in Kyoto

After looking at the brilliant gold leaf covering the World Heritage-listed temple, you can now eat it too, in a beautifully presented ice cream cone.

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New green tea Japanese Kit Kat released to raise funds for earthquake-damaged Kumamoto region

Kit Kat joins forces with regional mascot Kumamon to help people in the affected area.

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Tokyo’s tea taxis will serve you a cold drink while giving you a lift this summer

Suntory is adding even more hospitality to Japan’s famously classy cabs.

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Matcha ice cream used to encourage young people to vote in upcoming Japanese election

As 18 and 19 year olds are now allowed to vote in Japan for the first time this year, a surprising campaign is being advertised to encourage them to take to the polls.

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Starbucks matcha marches into the Via lineup with new, Japan-exclusive green tea drink mix

The powdered drink series isn’t just for coffee anymore.

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Japan’s Oi Ocha green tea keeps going upscale with new bottled matcha costing 1,000 yen a bottle

Third premium offering in line of matcha is set to please the palate while hurting the wallet.

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