Curry bread not getting enough love in Japan, recruits girls and its own association

So you’ve studied up on sushi, ramen, tempura, sashimi, and gyudon. You can tell udon from soba, and okonomiyaki from tamagoyaki. Perhaps you think you’ve completed your food education and are ready to head to “the Land of the Rising Sun” to experience the legendary food first hand. But before you step on that plane…have you brushed up on your curry pan?

Far from being a ubiquitous Japanese food, the Japan Currypan Association is hoping to raise the awareness and love for curry pan all across the country and the world. And they will do it with cute girls and fashion. It’s Japan, did you expect anything else?

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