If you can resist eating that mouth-watering sushi for just a while longer, you’ll be rewarded with awesome pictures.
This video quiz just might be the first step to acquiring the speed and precision to become a revolving sushi master.
Kaitenzushi restaurants have come a long way. In the beginning, their system of having diners grab their own plates of sushi from a revolving conveyor belt was seen as a quirky technological novelty, or by more severe critics as a sub-par tarnishing of the proper sushi-eating experience.
Since then, though, kaitenzushi has become one of the most broadly beloved sectors of the Japanese restaurant industry, having grown so popular that certain operators are experimenting with unique new kaitenzushi niches. Now, one company is planning to take its revolving sushi restaurants into a bold new direction by revamping them so that the sushi doesn’t revolve.
Osaka is known throughout Japan for being a foodie’s paradise. The area has such a focus on food and dining and has given birth to so many well-known dishes that there’s even a famous saying: Kyo no kidaore, Osaka no kuidaore, meaning “Dress up till you drop in Kyoto, eat till you drop in Osaka”.
This October, the city will be showing us just how much their food culture means to them, with a giant floating sushi train carrying plates of gigantic sushi up and down the river, and we’re taking a sneak peek at video and photos of the trial run!
If you’ve spent much time in Japan, chances are you’ve eaten at a conveyor belt sushi (kaitenzushi in Japanese) restaurant. One nice thing about these restaurants is that they also offer many child-friendly sushi dishes on their menu. These dishes also double as foreigner-friendly, so that those who aren’t so fond of raw fish and other seafood can enjoy sushi too.
There are so many different chains in Japan, it’s often hard to figure out which one to go to, but anyone who sees the sign for Sushiro best head there soon as the chain has a new dish that is oddly satisfying.
Even if you don’t speak Japanese, if you’re a sushi lover, you’ve probably heard some of the language’s fish-based vocabulary. Maguro is pretty readily understood as “tuna” among foodies with a palate for Japanese cuisine, and many people who can’t put together a complete sentence in Japanese still know that uni is sea urchin, for example.
Not as many non-Japanese speaking diners are as familiar with the word iwashi, or sardine, though. Although sardine sushi isn’t unheard of, it definitely trails in popularity behind less fishy-tasting fare, and its relatively low price and humble image mean it doesn’t have the same level of pizazz as a seaweed-wrapped pile of ikura (salmon roe) or a glistening cut of otoro (extra fatty tuna belly).
Visual impact isn’t a problem, though, for one Japanese restaurant chain’s latest creation: the Whole Sardine Sushi Roll.
In 2013, Japan saw a meteoric rise in internet photos that depict part-time workers’ silly and sometimes idiotic antics while on the clock (remember the freezer diving phenomenon?). Though the term “bakattā” (a portmanteau word that’s not restricted to part-timers and combines baka, or idiot, and tsuittaa, the Japanese pronunciation of Twitter) was coined back in 2010, it gained even more popularity last year and took fourth place in the 2013 Internet Buzzword Awards, sponsored by the Tokyo company Mirai Kensaku Brazil.
The craze of bragging about law-breaking or idiotic behavior on social networking sites has thankfully died down, partly due to publicization of the serious repercussions faced by some perpetrators. However, it seems like a couple of young guys working at a major revolving sushi chain had not been watching the news, or were looking to get fired: a photo uploaded on the evening of September 24 with a Tweet that said, “I invented a new menu item with [name deleted] today! Lololol” spread like wildfire, only to reach the head of the company by the following morning. D’oh!
Conveyor belt sushi shops are a cheap way to grab some raw fish or fried food on rice. They are widely known for being clean, efficient, and the perfect way to get exactly the amount of food you want. However, as a few surprised Twitter users have shown us, when you combine speedy food with revolving belts, sometimes things go wrong. From oddly shaped eggs to food that’s not even on a plate, take a look at these conveyor belt sushi disasters and mishaps.
Starting from today, sushi train chain restaurant Kura-zushi will be serving up two incredibly unique, limited-edition delicacies. Thanks to a sweet collaboration with Morinaga Milk Caramels, customers will now be able to order caramel banana sushi. And that’s not all – caramel corn mayonnaise sushi will be on the menu too.
A couple of weeks ago, we brought you news that Japanese toy maker Takara Tomy Arts had just released a revolving sushi kit for home use, which comes complete with miniature sushi train and sushi making tools. Aimed primarily at kids it looked like tremendous fun, but having seen the promotional video for the product we’d like to take this opportunity to upgrade the product’s status in our estimations from “tremendous fun” to the more scientifically accurate “OMFGWANT!”.
Full video after the jump.
Kaiten-zushi, or conveyor-belt sushi, has got to be one of the most fun styles of restaurant anywhere in the world. Who doesn’t love watching delectable, bite-size portions of sushi that are all yours for the taking spin around right in front of their eyes? Many tourists make it a point to stop by a kaiten-zushi place when they visit Japan. The fact that you can fill up on delicious sushi without breaking your wallet makes the experience even better.
While these kinds of restaurants can be found outside of their original home, the quality of Japan’s kaiten-zushi is so good that, whether right or wrong, many foreigners claim that any place outside of Japan is a fake. However, what if you took the concept of the conveyor-belt serving style and applied it to a different national cuisine? Well, that’s just what one restaurant in France decided to do. Now you can enjoy quality conveyor-belt French cuisine at a restaurant in Paris!
We were so intrigued that we recently send one of our Japanese reporters to check it out.
Kaitenzushi, or conveyor belt sushi restaurants, are one of Japan’s most famous contributions to the dining world. The concept is simple: customers sit around a revolving conveyor belt packed with different sushi dishes, and take the plates they like as they roll by. But now in Japan there’s a new trend that’s threatening to put the brakes on the traditional conveyor belt system. It seems that Japanese customers no longer want to take any dishes off the conveyor belt, instead opting to use it as a giant, revolving display case. Customers are now pointing at the perfectly edible sushi as if they are plastic sushi replicas and ordering them with the wait staff.