New product promises the look of “a shining idol singer.”
You’ve seen Sailor Moon transformed by the magic of Moon Prism Power, but now the series has collaborated with Shiseido to create real makeup that girls can actually use!
Manufacturer combines hot new makeup trend with cool tie-in to the anime/video game franchise.
No amount of Nivea cream can cover up the high levels of adorableness here.
Followers seem more impressed by his armpit hair than they are by the dramatic change of look.
There’s even a surprise appearance by an apple-pen.
Is it too early to start making a Christmas wish list?
Shiseido now has a cosmetics-free way to change your appearance.
From the wig to the makeup and even the elaborate costume, these eye-opening video tutorials will help improve any type of cosplay.
Why worry about surgery scars when you can just make(up) your worries away?
They won’t help you talk with other Sailor Senshi, but your lips will look and feel fantastic.
Female Pikachu takes center stage in promoting new line of makeup created with Japanese fashion brand.
This Chinese lipstick is so beautiful in its design that you won’t want to use it on yourself.
Would the real Taylor Swift please stand up?
Japanese makeup aficionados are all about the eyes, but do they really make such a big difference to your look? Let’s see what Twitter says!
Just how versatile is Shiseido’s makeup? Watch and see.
“Oh my god, it’s like she’s two people at once!”
We’ve seen Twitter celebrity Zawachin work her makeup magic before to transform into pretty much any ethnicity or gender. She’s turned into AKB48 members, all the members of Japanese boy band Arashi, and love-them-or-love-to-hate-them British boy band One Direction.
And for Halloween, Zawachin has been blowing netizens’ minds with her pitch-perfect Avengers Black Widow costume. Some are claiming it’s the actual Scarlett Johansson in disguise, but we have the pictures to prove otherwise.
While tiny dogs don’t mind being ferried about in designer handbags, cats would rather scratch our arms off than let us take them outside the front door. Cat owners have suffered for too long, going about their lives outside without the company of their feline companions, but now there’s a clever way for us to carry a cute kitten around in our bags and keep our arms at the same time, with the adorably realistic cat pouch from Felissimo.
Makeup is big business in Japan, where there’s almost a cultural obsession with the stuff. But the demand for makeup and beauty products also means, through the magic of capitalism, that it also tends to be a lot more expensive out here than in, say, the US. I’ve personally never purchased or used makeup, outside of, obviously, those Halloween Rocky Horror Picture Show events, so I couldn’t tell you exactly how much the average woman in Japan spends on makeup, but it’s gotta be somewhere in the ballpark of, hmm, approximately their entire paycheck every month.
Luckily, there appears to be a “lounge” in Tokyo’s Shinjuku neighborhood that is sympathetic to the thorough wallet-denting women must endure in the pursuit of beauty, offering all-you-can-apply Chanel makeup at just 300 yen (US$2.50) an hour. A service with “all-you-can-(verb)” in the description? You bet we went to check it out!