Just how versatile is Shiseido’s makeup? Watch and see.
“Oh my god, it’s like she’s two people at once!”
We’ve seen Twitter celebrity Zawachin work her makeup magic before to transform into pretty much any ethnicity or gender. She’s turned into AKB48 members, all the members of Japanese boy band Arashi, and love-them-or-love-to-hate-them British boy band One Direction.
And for Halloween, Zawachin has been blowing netizens’ minds with her pitch-perfect Avengers Black Widow costume. Some are claiming it’s the actual Scarlett Johansson in disguise, but we have the pictures to prove otherwise.
While tiny dogs don’t mind being ferried about in designer handbags, cats would rather scratch our arms off than let us take them outside the front door. Cat owners have suffered for too long, going about their lives outside without the company of their feline companions, but now there’s a clever way for us to carry a cute kitten around in our bags and keep our arms at the same time, with the adorably realistic cat pouch from Felissimo.
Makeup is big business in Japan, where there’s almost a cultural obsession with the stuff. But the demand for makeup and beauty products also means, through the magic of capitalism, that it also tends to be a lot more expensive out here than in, say, the US. I’ve personally never purchased or used makeup, outside of, obviously, those Halloween Rocky Horror Picture Show events, so I couldn’t tell you exactly how much the average woman in Japan spends on makeup, but it’s gotta be somewhere in the ballpark of, hmm, approximately their entire paycheck every month.
Luckily, there appears to be a “lounge” in Tokyo’s Shinjuku neighborhood that is sympathetic to the thorough wallet-denting women must endure in the pursuit of beauty, offering all-you-can-apply Chanel makeup at just 300 yen (US$2.50) an hour. A service with “all-you-can-(verb)” in the description? You bet we went to check it out!
We love our Mr. Sato. He’s the perfect combination of crazy, silly, and reckless — kind of like a Bugs Bunny that smokes! He’s also not exactly the youngest writer on the staff and is no stranger to being called “ugly” by cruel Japanese commenters. And Mr. Sato seems to have embraced this designation, even calling himself ugly at times.
Obviously, we completely disagree, but who listens to us? Certainly not Mr. Sato! Instead, he went out and found a professional makeup artist to do him up pretty before heading to a photo booth to see just how much of a pretty, pretty princess he could be. So how did it turn go for him? Read on to find out!
While Korea these days tends to have more of a reputation for plastic surgery than skilful makeup application (we reckon Japan’s got that cornered), there are still many who think that Korean women’s makeup skills are kind of out of this world. So this Korean makeup brand decided to shoot a model into zero gravity in order to show just how easy their new “IOPE” foundation palette is to apply.
The results are about as ridiculous as you’re probably expecting, but still somehow totally entertaining…
I think most adult women have experienced those times when, following a great night out drinking with friends then coming home and falling asleep, they wake up to see their face all smudged and messed up because they forgot to take their makeup off. But that apparently doesn’t matter anymore, because the “hangover girl” style has become the newest trend in Japan.
Cut Video’s 100 Years of Beauty series has been updated with a new video focusing on Russian beauty trends. In the popular video series, we see one model transformed by a team of makeup artists into a woman representing different historical eras from the 1910s to the 2010s, all set to a great soundtrack.
It’s not just fun to see how makeup and hair trends have changed through the ages, it also serves as a lens through which to look and learn about a society at different periods in its history. The social conditions of a country are reflected in its people and the trends of the time, and Russia is particularly interesting due to its wildly fluctuating political situation which led to big changes from decade to decade.
I subscribe to a handful of beauty gurus on YouTube, and the moment Frozen turned out to be such a mega hit, I knew I had to brace myself for a rush of Elsa-inspired makeovers taking over my subscription list. True enough, the Elsa-themed tutorial videos came in like a wrecking ball and suddenly my YouTube feed was flooded with women sporting blonde braids and smokey purple eyelids.
The thing about these makeup tutorials is that many of these YouTube beauty gurus have a rather extensive collection of makeup palettes and tools, so they can easily create different looks, but the average person might not own products in all the colors required to replicate Elsa’s look. That, was until e.l.f. launched their Disney Elsa makeup series that provided the full package at affordable prices. Check out the lineup after the break!
International Women’s Day is held every year on March 8. Around the globe, people celebrate women with reverence, admiration and love and give praise to women’s economic, political and social achievements. While it’s not an official holiday in Japan, it is often celebrated by people in their own way. For example, some organizations wear the color purple in support of ending violence against women. Others participate in “Walk In Her Shoes,” a charity event where both men and women wear heels and walk eight kilometers (five miles) carrying a 10-kg (22-lbs) jug of water.
ACQUA, a hair salon in Tokyo, is adding its own event to show support for women. The salon’s talented men want to show their thanks and support to the multitude of women who come to their shop by getting made up like one.
A thought-provoking post recently appeared on Chinese micro-blogging site Weibo purporting to sum up the national characteristic of Japan, China, Thailand and Korea in one simple phrase each. The post gained a huge amount of attention online for its controversial nature, with many people criticising the reducing of entire countries down to a single limiting phrase. Others, however, thought that the phrases chosen were pretty spot on
For all those people out there who simply hate the sight of their own honker, rhinoplasty is a widely available but expensive solution. But what if you either can’t afford or are simply too scared to take the drastic step of having a nose job? Well now there’s a novel new solution for those wanting a less “bulbous” snout, with the invention of Nose Secret, handy little plastic doodads you shove up your schnozzle to give you that pointy, slightly upturned effect.
We’ve seen the magical transformative powers of makeup many times before. All it takes is a few puffs or creams and a flattering camera angle to turn someone into a completely different person. This can all be in good fun when it’s just for some tweets, but when someone in a relationship is pretending to look like a completely different person online, then disaster can strike when they actually meet up.
Unfortunately this is exactly what happened when one man in China spent thousands of dollars to meet the woman he’d found online, only to discover that she didn’t look anything like the “goddess” in the pictures he’d seen.
Makeup is one of the most important factors that could make or break a cosplay outfit. Cosplayers sometimes spend hours exposed to sunlight or strong lighting in a photoshoot or at conventions, and it means a great deal to them to have makeup that lasts and delivers the photogenic results that they want.
Want your skin to look effortlessly flawless in photos? The good news is, the cosplay-loving Japanese have just released a lineup of base makeup items designed specifically to cater to the needs of cosplayers! The greater news is, these products are not going to burn a hole in your wallet, and non-cosplayers can use them for regular makeup too!
Whether you love ‘em or hate ’em, false eyelashes have become a mainstay of the Japanese makeup arsenal and are readily available in a fluttery profusion of designs at every drugstore and hundred-yen shop. One survey from 2012 revealed that 58 percent of teenage girls and 74 percent of women in their twenties have used them, some relying on their magic daily rather than reserving them for special occasions.
They became the sole subject of a chart-topping single by Kyary Pamyu Pamyu, have been turned into alluring decorations that anthropomorphize your car, and even became a way to have harmless fun with your pet! But what do you do when you have so many falsies that you run out of storage space or are just too darn lazy to put them away properly? Attach them to cute plushies and manly figurines, of course! So even if your Sasuke isn’t asking to channel Elvis and his fringes, this chuckle-inducing photo collection may give you some ideas for the next time you party too hard and can’t be bothered with those pesky plastic cases.
We’re all used to seeing those before-and-after photos of plain jane (or even, let’s be honest, um, “conventionally unattractive”) Asian girls transforming themselves into gorgeous swans through the use of cosmetics. But did you ever stop to think about those girls’ lives? What kind of bullying and social pressure drove them to devote themselves so entirely to relying on the contents of their makeup bags?
Today we’d like to introduce you to a young lady whose “before” face has made her the victim of a barrage of cruel tweets. But is she bothered? Not one bit!
It’s no secret that ladies in Asia have become the masters of makeup in recent years, with shocking before-and-after transformations popping up online pretty much on the reg. In Japan in particular, makeup trends tend to follow a very different format to those in the west, with plenty of tips and tricks designed to highlight features we wouldn’t even consider, such as the angle of an eyelid crease, or the puffiness of eyebags. There’s even makeup that’s designed to make you look a bit ill.
This new makeup palette seems at first glance to be nothing more than a cute product themed around a fairytale character. In actuality, it’s the perfect tool for creating one of the past year’s most unusual trends, “undereye blush”.
Zawachin has made a name for herself online by recreating the makeup of celebrities and now has legions of Twitter followers as well as multiple cosmetic and real-world advertising deals. She’s known for covering her mouth with a face mask or other convenient objects and really focusing on what makes the eyes of her subject distinctive. We’ve introduced her and her skills before, but today we have a slightly different look of hers to show off.
Japanese cosmetics company Shiseideo has released their predictions for 2020’s makeup trends, as well as a look back at Japanese beauty throughout the last century. Will geisha makeup be making a comeback? Read on to find out.