The “Phantom Nugget Thief” and his son front a new campaign to promote this intriguing “parent-and-child” sauce set.
The gold prize is part of a new campaign that involves searching for clues left by a yellow-suited “Nugget Thief” at stores around the country.
Because why stop at 40 pieces when you could order 48, or just keep going into quadruple digits to really support your favorite Japanese idol singer?
Recently, we brought you the news that McDonald’s Japan is offering free chicken nuggets in a bid to restore consumer good will in the wake of the “Chickengate” scandal. As reported, expired Chinese chicken found its way into a range of fast food eateries’ products, sparking public fears of food poisoning. We’ve been curious as to how many people jumped at the chance for free but potentially tainted nuggets, (although McDonald’s Japan has now switched their chicken supplier from China to Thailand) and how many decided to steer clear. Luckily for us, Livedoor has conducted a survey of 1,000 participants to see how many would be willing to cash in a free chicken coupon. The results are… kind of a mix.
This summer, consumers in Japan were shocked by the news of “Chickengate”, the Chinese food scandal that revealed a dirty secret behind our favorite Chicken McNuggets. Since then, McDonald’s Japan has tried to win back customers with Tofu McNuggets, and more recently introduced the “Hiru Mac” or “Lunchtime Mac” to encourage patrons to come for lunch and enjoy great discounted prices.
But, the public still worries about where the chicken is coming from. The sales of McNuggets haven’t recovered since McDonald’s Japan revealed that the chicken comes from Thailand, so they’re trying a new tactic of…giving away free Chicken McNuggets.