Mr. Sato

【Lucky Bag Roundup 2017】Mr. Sato and his crew model 12 outfits from this year’s GAP fukubukuro

These perfect poster boys pose for a self-chosen GAP collection that costs less than 10 bucks per item!

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We attach chemical butt-warmers to our crotches but really should know better

Mr. Sato continues to push his hypothesis that the male groin is the gateway to efficient regulation of body temperature, even if it means serious bodily harm.

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SMAP vs. Mr. Sato! Our writer compares his life to that of Japan’s most successful boy band ever

How does the life of RocketNews24’s crack Japanese-language reporter stack up?

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Cheapo News: This may be Japan’s cheapest (and saddest) Christmas dinner deal for singles

No Christmas date? No problem! We’ve found one of Japan’s cheapest Christmas dinners at Italian chain, Saizeriya.

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Ramen restaurant in Tokyo offers discount to customers who order ramen with no noodles

Could this be the start of a new innovative gourmet trend?

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We try all-you-can-eat raw eggs for 730 yen, turns out to be way better than it sounds

Eggs with white yolks and citrus scents are among the luxurious offerings on deck at this all-you-can-eat deal in Tokyo.

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Mr. Sato meets fans, hands out the treasures of RocketNews24 at Moshi Moshi Nippon Festival

They say one man’s trash is another man’s treasure, so we decided to test that theory at the Japanese pop culture expo.

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Mr. Sato gets surprised with the Mr. Sato Car for his birthday

Usually people would be happy to get a car for their birthday, but in this case we were giving Mr. Sato even odds that he might punch us.

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Beep beep! Mr. Sato Car coming through! 【Pics】

You might see RocketNews24’s itasha, the Mr. Sato Car, driving through your neighborhood. Just follow the sounds of people retching!

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Mr Sato gets his mouth around the new “Big Doughnut” from Mister Donut

Our reporter with the larger-than-life character gives us his verdict on the equally giant sweet.

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Sushi hot dogs and burgers on the menu at Japanese sushi restaurant【Taste Test】

Fast food gets a raw fish makeover at this conveyor belt restaurant chain in Japan.

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Mr. Sato’s dad gives him some tough love when asked if he knows what his son does for a living

The elder Mr. Sato tells it like it is. Plus: an appearance by the Sato family cat!

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Be Mr. Sato’s online friend, and he might take you to dinner, like he did with these foreign fans

When two loyal readers from Hawaii said they’d be in Tokyo for a few days, Mr. Sato sprang into action.

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We try a delicious pancake burger from Eggs ‘n Things in Tokyo

The unusual burger is one of a number of restaurant meals usually not available to the public that can be purchased at a very special food event for a limited time.

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We visit Japan’s “cave of death,” said to end the life of those who dream of it

Will this be Mr. Sato’s last adventure?

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Mr. Sato visits the mystical atmosphere of Japan’s Yabuzuka Quarry Ruins

Our reporter ventures deep into the heartlands of Japan to find this hidden landmark.

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Mr. Sato does not buy an iPhone7, calls this year’s Docomo release ceremony “f***ing s**t!”

Despite being the first person in Japan to purchase the latest iPhone on more than one occasion, Mr. Sato was shunned by his phone company this time around.

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The one and only master of train station packing-tape calligraphy shares his story and inspiration

Say hello to Shuetsu Sato, the man whose handcrafted packing-tape masterpieces guide millions every day.

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Why’s Mr. Sato in a river with his shirt off? To eat delicious Japanese noodles, of course!【Vid】

Is this the makings of a great meal in the great outdoors, or another one of Mr. Sato’s too-crazy-for-his-own-good schemes?

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Mr. Sato uses cooling spray on his crotch, learns a valuable lesson

As usual, when Mr. Sato thinks he has a good idea, we strongly recommend you don’t try it at home.

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