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The Smell of a Tanuki Monster Captured in a Perfume, Approved by the Triforce

The Smell of a Tanuki Monster Captured in a Perfume, Approved by the Triforce

Yuru-kyara, those lovable mascots of urban and rural districts all over Japan, have finished their annual yuru-kyara Gran Prix with Bari-San the chicken clinching a long awaited first place.

But that doesn’t mean these men and women in giant animal costumes have time to rest.  No sir. Just as the last Gran Prix closed yuru-kyara it’s now time for the hundreds of mascots to begin campaigning for next year’s vote.

This brings us to Takibou, the Tanuki Monster of Shaolin Temple (not the kung-fu one) in Hachioji, Tokyo. Takibou had finished 58th place (top 6%) in 2012 and is hoping to improve on that performance. So, for the first time – probably in the world – a mascot is releasing their scent for the public to buy.

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Land Yourself an Educated Partner with “The Smell of a Freshly Printed Book”

Land Yourself an Educated Partner with “The Smell of a Freshly Printed Book”

A new perfume has been created inspired by this quote of Karl Lagerfeld, a heavy hitter in the fashion world working with the likes of Chanel and Fendi among others.

“The smell of a freshly printed book is the best smell in the world.”

Well, hmmm, I never really thought about it before, but I can distinctly recall the smell of a fresh book after reading his words – so he could be onto something.  But does it really make you smell like a book?  And would people actually go for it?

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