The animation is set to air later this week ahead of the new game’s release—and you can watch a preview of it right here!
It wasn’t easy being Sega in the 1980s and ’90s. It had to compete with one of the best-known companies on the planet, Nintendo, which was responsible for bringing back the video game market from the dead.
But Sega had some tricks up its sleeve. Namely, releasing a 16-bit console, the Genesis, before Nintendo could release its version, the Super Nintendo.
Sega also had an amazing idea for how to hype up the sequel to its biggest game.
The original “Sonic the Hedgehog” was released in 1991, and was an instant hit. When it was time for the sequel, which introduced Sonic’s sidekick Tails to the world, Sega knew it needed to do more than just release the game. It needed to make an impact.
In the book “Console Wars: Sega, Nintendo, and the Battle That Defined a Generation,” which is based on more than 200 interviews with former Sega and Nintendo employees, Blake Harris describes how Sega’s crack marketing team of Al Nilsen and Madeline Schroeder decided to celebrate the launch.
They needed something “Sonic-worthy.”
With the goal of being the first in line to purchase an iPhone 6 Plus, Mr. Sato, our most outlandish reporter, parked himself in front of the Marunouchi Docomo store on September 15. After several nights living on the streets, finally the day had come! On the morning of September 19 at 8am, Mr. Sato, blue slime costume and all, purchased his coveted Apple gadget, but not before meeting famous actors and taking center stage in an interview. Here is his story.
They’re here!!! Details about the new Sailor Moon anime, Sailor Moon Crystal, are finally here! Toei Animation has just released the first key image for the new series, revealing that the animation will look completely different than the first anime that has captivated millions of fans around the world. Staying true to the style of the Sailor Moon manga created by Naoko Takeuchi, Sailor Moon Crystal promises to be visually stunning. Click on for more information!
A representative for Nissan announced the company will release a new hybrid version of their Skyline in Japan. This marks the first design change for the coveted sports sedan since 2006. We’re hoping this new version will be able to be imported to the US…
Neither snow nor rain nor heat nor gloom of night will prevent diehard Apple fans from being the first to get their hands on the newest Apple product. One of our reporters has waited in line for eight days to get an Apple lucky bag. An iPhone 5 cosplayer waited in line for the first day release and didn’t even buy an iPhone 5. But the dedication of this next “Apple lover” is questionable. Instead of slumming it with the rest of the iPhone 5S hopefuls in front of the Ginza Apple store, this person decided to leave a note instead, hoping to save their spot in line without having to actually be in line.
When the first person in line at the very same store got there ten days early, sat through an entire night of rain, and made a special rig using a car battery to charge his laptop, this note leaver seems a little weak. Japanese netizens were not afraid to let us know how they feel about this line cheater.
Mr. Sato, you are the man! Not only were you able to obtain a Wii U before the rest of us even had a chance to hold one, but you had the audacity to show up to the release of the Wii U with a Wii U! And to top it all off, you were decked out in your signature look, “Blue Slime.”
Respect where respect is due!