Sanrio

Sailor Moon invites Sanrio character My Melody in on the fun for 25th anniversary celebration

Fans of magical girls and Sanrio, rejoice–this is truly a collaboration destined by moonlight.

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Gudetama: How did Sanrio’s lethargic egg become so popular in Japan?

The team at Vox shed light onto the development and popularity of the lovable egg with a bum.

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Sanrio’s Kero Kero Keroppi hops into restaurant biz with character cafe in Japan! 【Photos】

Hello Kitty’s frog buddy sits with lonely diners, entices with adorable, delicious food and drinks.

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The Sanrio Boys, the guys who love Hello Kitty and Co., are getting their own anime series

Sanrio’s marketing comes full circle, then keeps on going.

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Make your special day even more memorable with Hello Kitty and Dear Daniel at your wedding

For the bride who needs everything Hello Kitty in her life!

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Sanro’s lazy egg Gudetama now has its own maid cafe in Tokyo’s Akihabara

Who’s craving some “Stressful Society Noodles?”

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Sanrio releases new character: Aggretsuko, the white-collar red panda with anger issues

For some people, living an idyllic life of apples and cake is hard to relate to. For those people the makers of Hello Kitty bring you Aggretsuko.

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Hello Kitty Cafe coming to Osaka for a limited time!

Dear Daniel joins Hello Kitty to bring cuteness and love to a collection of themed meals and drinks.

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New Pompompurin Cafe opens with exclusive Japanese dishes modeled after the Sanrio star 【Pics】

Chain expands to new city and adds traditional local favorites to the menu.

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Lazy Sanrio egg Gudetama opens new restaurant in Tokyo!

Sanrio made the egg a star, then this cafe made his butt a marshmallow.

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Snuggle up inside a bear this winter with the Korilakkuma wearable blanket from Japan

Whether you’re plodding around the house or hibernating in your room, this versatile robe has you covered in more ways than one!

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McDonald’s Japan set to release new Sanrio character-themed menu item

Which of these cute items do you think will really be appearing on the menu?

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Check out the sweet Sanrio treats from this popular bunny-themed bakery

But they’re only available for a limited time, so you’d better hippity hoppity over there ASAP!

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Japan’s Sanrio Boys are ready to love not just Hello Kitty, but you too in new dating simulator

Smartphone game sees the handsome teens’ attentions pulled away from their key chains and plushies.

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Hello Kitty gets busy again — this time collaborating with an iconic manga character!

Can you guess what character Hello Kitty has teamed up with this time? Hint: it involves a famous character sporting very distinct eyebrows

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Let Japan’s beloved anime cat keep an eye on the road for you with the Hello Kitty Drive Recorder

It’s the cutest dashboard camera we’ve ever seen!

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New Yume Twins “Kawaii Monthly Box” from Tokyo ships cute Japanese items worldwide!

Now you can get a monthly supply of cute featuring characters from Sanrio, Neko Atsume, and Sailor Moon, all delivered straight to your door, no matter how far away you live!

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Hello Kitty dances the traditional Bon Odori dance on new Japanese summer kimono

People in Japan are commenting that they’ve never seen Hello Kitty’s limbs move like this before.

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Rascal the Raccoon and Hello Kitty team up for some ridiculously cute merchandise

Who knew that a raccoon in a cat suit would be the best thing we saw all day?

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Japanese lingerie brand brings out line of Sanrio anime bra sets for girls with smaller busts

Beauty is in the tiniest details.

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