Sanrio

Sanrio characters Gudetama and Pom Pom Purin are now sweeter than ever as donuts 【Photos】

Gudetama the fried egg looks just as good as a completely different kind of food.

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Video of lazy egg Gudetama cleaning up goes viral on Twitter【Video】

Even Gudetama occasionally cleans up after himself, which is more than we can say about some of our roommates in the past.
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Superhero Hello Kitty robot Ichigoman is back with a new manga!

Japan’s cutest superhero is back to save the world!

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Gudetama the lazy egg comes to Kyoto—as Japanese-style cafe treats!

For a limited time, the MACCHA HOUSE cafe in Kyoto will be collaborating with Sanrio’s well-loved apathetic egg, Gudetama!

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Hello Kitty-branded instant cameras, so you can shake it like a Polaroid in 2016!

Is Hello Kitty cute enough to get an analog camera to sell in 2016?

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New kendama featuring Hello Kitty makes the traditional Japanese game super cute!

If you’ve been waiting, now is the perfect time to take up the traditional children’s game!

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Awesome huggable Sanrio ad in Tokyo makes us wish all marketing was stuffed animal-based【Pics】

Pom Pom Purin celebrating 20th birthday in grand style in Shinjuku Station, adorable butthole and all…

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Eat these new desserts and celebrate the weirdest Easter ever with the lazy egg Gudetama

Gudetama looks to replace the Easter Bunny by doing basically…nothing.

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Our reporters become Kiki and Lala Lolitas at transformation salon in Harajuku

We sent two of our Japanese writers to dress up in matching Kiki & Lala Little Twin Stars cosplay in Harajuku!

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Someone is making new Hello Kitty flip phone in 2016…and we actually kind of want one!

Tired of the battle between iOS and Android? Time to get a Hello Kitty flip phone!

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These Hello Kitty shoes might be too cute to wear…but that won’t stop us from trying!

Looking for some cute kicks to get yourself ready for spring? Then it’s time to check out this collaboration between IROnna and Sanrio!

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Hello Kitty Data Leak: If you have a SantrioTown account, you might want to change your password

Misconfigured database left SanrioTown user information openly accessible.

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Sanrio’s lazy egg character appears on menu items at new Gudetama Cafe in Osaka

Gudetama, the charmingly unmotivated raw egg character from Sanrio, is the star of the menu at his very own cafe in Osaka.

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Sanrio creates characters to promote characters to promote merchandise with new Sanrio Boys group

Hello Kitty’s parent company launches Twitter account for group of five beautiful boys who love Sanrio characters (and their merchandise).

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Tokyo’s Hello Kitty theme park to host stage reading of homosexual romance novel

Kitty-chan seems to have no problem with a bit of boys’ love.

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Hello Kitty fans have a special reason to go to Sanrio amusement parks December 4 – They’re free!

Japan’s two Sanrio theme parks are holding a one-day event on December 4 filled with shows, special events and your favorite characters. The best part is that it will cost you absolutely nothing to get in that day!

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Get your fill of fashion and Sanrio with these “Little Twin Stars” sailor uniforms

Get ready to double your cuteness level! Japanese company Clearstone has partnered up with Sanrio for two new cute-as-a-button sailor-style school uniforms in their “Neo Graphic Sailor Uniform x Little Twin Stars” dreamy collaboration!

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Mail your cute Sanrio-style self to all your friends and family with Chanrio New Year’s cards!

Earlier this year, we saw that Chanrio Maker is the easiest way to reimagine yourself as a Sanrio character. Now that the end of the year is approaching, it turns out you can use your own Chanrio to make the cutest New Year’s cards ever!

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Gudetama the lazy egg is adorable … even as he poops and vomits! 【Video】

Sanrio’s Gudetama, the anthropomorphic egg character that hates to do anything other than sleep, has somehow managed to win a place in our hearts—at least among fans of kawaii in Japan. He’s now one of Sanrio’s most popular characters and has been turned into products of various shapes and sizes, including some in edible form, so we already knew that he looks adorable being served as food.

But what we didn’t know, as these videos from a dim sum cafe in Hong Kong show, is how cute Gudetama looks even when he’s, well … pooping and vomiting!

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Cute shoe range from Sanrio features bejeweled loafers and pumps with My Melody armchair heels

There are shoes, and then there are SHOESdainty little works of art that adorn your feet, turning heads as you walk by and acting as conversation starters with complete strangers. In Japan, of course, fashion gets taken to the next level of cuteness and never more so than with the new range of My Melody showstoppers from Sanrio.

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