Japan can get awfully hot on a summer night, but there are some things worse than getting sweaty.
Missing your bus stop has to be one of the worst feelings in the world. You’re trapped inside a vehicle going increasingly further away from the place you wanted to go, you’re suddenly surrounded by unfamiliar territory, and you’re going to have to waste a lot of time just to get back to your original destination.
Still, no matter how bad it gets, most people would never even think to attempt what one Chinese woman did. After realizing that she missed her stop, she climbed out of the bus’s window to exit as quickly as possible. Read on and watch the insane video, but whatever you do, be sure not to try this at home!
Back in my university days, my creative writing tutors were always keep to hammer home the message of “show, don’t tell”. Rather than explaining everything for the reader and holding their hand the entire way, they taught us, it’s better to simply present your fictional world, characters and dialogue and let the reader experience them firsthand.
Though the end goal maybe slightly different, the same principle can be applied to advertising. Living in a world where we as consumers are constantly being told that product X is better than product Y, or assured that the purchase of item Z will somehow enrich our lives, it’s genuinely refreshing to see a company dispense with words and simply show us that the thing they’re selling works. Like this chap from South Korea who went decidedly hands-on with a window-locking system his company makes to prove its durability and efficiency…
Not seven days ago, netizens were chuckling away at the expense of electronics giant Sharp Corporation’s efforts to install anti-bacterial air purifiers on top of photocopiers, with many forecasting the end for one of Japan’s once greatest innovators.
But recent news of affordable, ultra-efficient and easy-to-install solar panels from the very same company has brought those fervently blogging fingers to a sudden halt.
Solar panels, while very effective in the right environment and conditions, are hardly the most reliable of energy sources. Add to this the cost involved to purchase and install the panels, as well as their less-than-appealing aesthetic design, and it’s little wonder that few people take the idea seriously or are willing to invest the capital to get their home hooked up.
Sharp, it seems, has come up with solutions to the majority of these problems, and have a few extra surprises for us… Read More