Unbeatable deal in Yokohama includes full-course meal and your choice from over one hundred yukata and obi sash patterns.
Gorgeous summertime event offers discounts for visitors who come wearing kimono.
Three gorgeous kittens are waiting to dress up your summer outfits.
This innovative new collection includes kimono that look great with jeans and tops too.
Spend a night or a weekend with the girls, and bring home a summer kimono of your own!
Even the flowers have a connection to the feline theme.
Enjoy samurai-inspired fashion year-round with this new lineup of lightweight Japanese-style garments.
Anime-inspired traditional fashion items include a Cerberus ornament that clamps onto the yukata sash.
Before bathing? After bathing? As soon as you arrive? Or not at all? Find out when most people usually change into yukata when staying at a ryokan.
Do you know the real Japanese technique to wearing traditional footwear?
More than 50,000 votes have been tallied and the results are in! Which girl do you think won at the polls?
Wargo Nippon’s new collection of Sailor Moon kanzashi are here just in time for yukata season!
People in Japan are commenting that they’ve never seen Hello Kitty’s limbs move like this before.
We’re guessing that this is the only place where you can find a yukata featuring a Loch Ness Monster design!
Fashion accessories will have you ready to turn heads, defeat foes.
The unique yukata shop we visited last year is at it again. This time their line-up is less scary and much more adorable!
This year, the ajisai hydrangeas that bloom in June can blossom on your summer kimono along with some playful white cats.
For their 10th anniversary, Wazigen Shizukuya is providing gorgeous modern hakama and yukata styles for all the men.
Geta are traditional Japanese wooden sandals, often still worn by men and women today along with yukata or kimono. They match perfectly with the classic look of traditional Japanese wear, and make a satisfying clip-clop sound on the ground as you walk.
But if you’ve spent any time at all wearing geta, you’ve probably wondered why anyone would want to put something that painful on their feet. Even so, there’s still something visually appealing about them, but we’ve just found some that really take the cake, and these works of art may just be more suited for a display case than they are for walking.
It might seem a little odd to hear that yukata, the lightweight kimono worn at summertime festivals, fireworks shows, and bon dances, are in the middle of a revival in popularity in Japan right now, but it’s absolutely true. After several years in which young Japanese found yukata to be too expensive and troublesome to bother with, they’re back in fashion with teens and young adults in a huge way.
Part of this is no doubt due to more and more manufacturers offering reasonably priced yukata, as you can now often find sets that include the robe and sash for around 6,000 yen (US$48). And as for not knowing how to put everything on and tie it properly? That’s also a problem of the past, thanks to online explanations like this pair of videos from fashion and yukata retailer Uniqlo.