Some of our US-based readers may not be especially familiar with German shaving brand Schick, but here in Japan the company is top dog when it comes to safety razors, and its products can be found in just about any supermarket or pharmacy. Recently, in order to promote its relaxing “dream shave” experience and newest model of disposable razor, the Quattro 5 Titanium, Schick Japan has released the following promotional video, which sees one lucky young man take a zero-gravity flight with two bikini-clad models in order to try the razor out.
Hmmm… Pretty girls tumbling about in slow motion while squirting foam. You think anyone would watch that?
McDonald’s new Happy Meals offer up cute and practical Sanrio lifestyle goods
Historical figures get manga makeovers from artists of Spy x Family, My Hero Academia and more
Red light district sushi restaurant in Tokyo shows us just how wrong we were about it
Japanese ramen restaurants under pressure from new yen banknotes
French Fries Bread in Tokyo’s Shibuya becomes a hit on social media
Beautiful Red and Blue Star luxury trains set to be Japan’s new Hokkaido travel stars
Daiso opens massive new 25,392-square foot Tokyo flagship store with its two sub-brands included
We try out “Chan Ramen”, an underground type of ramen popular in the ramen community
Tokyo Tsukiji fish market site to be redeveloped with 50,000-seat stadium, hotel, shopping center
Kyoto’s 100 Demons yokai monster parade returns!
All-you-can-drink Starbucks and amazing views part of Tokyo’s new 170 meter-high sky lounge
Studio Ghibli releases new action figures featuring Nausicaä of the Valley of the Wind characters
New private rooms on Tokaido Shinkansen change the way we travel from Tokyo to Kyoto
Studio Ghibli glasses cases let anime characters keep an eye on your spectacles
Beautiful Ghibli sealing wax kits let you create accessories and elegant letter decorations【Pics】
Studio Ghibli releases Kiki’s Delivery Service chocolate cake pouches in Japan
New definition of “Japanese whiskey” goes into effect to prevent fakes from fooling overseas buyers
Our Japanese reporter visits Costco in the U.S., finds super American and very Japanese things
Studio Ghibli unveils Mother’s Day gift set that captures the love in My Neighbour Totoro
New Japanese KitKat flavour stars Sanrio characters, including Hello Kitty
More foreign tourists than ever before in history visited Japan last month
New Pokémon cakes let you eat your way through Pikachu and all the Eevee evolutions
Sales of Japan’s most convenient train ticket/shopping payment cards suspended indefinitely
Sold-out Studio Ghibli desktop humidifiers are back so Totoro can help you through the dry season
Japanese government to make first change to romanization spelling rules since the 1950s
Ghibli founders Toshio Suzuki and Hayao Miyazaki contribute to Japanese whisky Totoro label design
Doraemon found buried at sea as scene from 1993 anime becomes real life【Photos】
Tokyo’s most famous Starbucks is closed
One Piece characters’ nationalities revealed, but fans have mixed opinions
We asked a Uniqlo employee what four things we should buy and their suggestions didn’t disappoint
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Beautiful Red and Blue Star luxury trains set to be Japan’s new Hokkaido travel stars
Daiso opens massive new 25,392-square foot Tokyo flagship store with its two sub-brands included
We try out “Chan Ramen”, an underground type of ramen popular in the ramen community
Tokyo Tsukiji fish market site to be redeveloped with 50,000-seat stadium, hotel, shopping center
Kyoto’s 100 Demons yokai monster parade returns!
New private rooms on Tokaido Shinkansen change the way we travel from Tokyo to Kyoto
Celebrate another year of life by putting it in jeopardy with this birthday candle flower
Limited-edition Carbonara Udon will anger noodle purists and pasta lovers 【Taste test】
New Japanese convenience store sandwiches feel like they’re out to kill us
Japanese fashion company’s modernized haori half coats will keep you warm and samurai chic
Experience a century of anime history in one gorgeous video celebrating art form’s 100th birthday
Rock princess Avril Lavigne takes us back to 2002 with performance on Japanese YouTube channel
Anime girl English teacher Ellen-sensei becomes VTuber/VVTUber and NFT