Thanks to modern Internet marketing, it’s unlikely that anyone buys a video game without first having seen multiple gameplay videos of it as various stages of production. Gamers didn’t used to have access to so much information, though. In the 16-bit era, the less developed video game journalism sector meant that only major releases would get spreads in print magazines, and for some niche titles the only available visual preview came on the box itself.
As a result, the cover artwork played a huge role in catching customers’ eyes and conveying the mood and style of the game. Like classic movie posters, the best examples are works of art, and many of them are now being assembled in the upcoming book Super Famicom: The Box Art Collection.