fashion

Celebrity cosplayer tests Japan’s new breast-enhancing optical illusion T-shirt【Video】

Does the tricky titillation tee work as advertised?

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Gender-jumping gakuran – Traditional Japanese schoolboy uniform inspires new dress for women

Japanese designers shake things up by using male uniforms as their motif for a change.

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Animegane: World’s first anime eyewear store opens in Akihabara

Whether you’re after Boruto spectacles or glasses from Maho Girls Pretty Cure!, this new store has a huge selection of anime styles to choose from.

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This old Pokémon shirt is pretty terrifying

This is supposed to be a light-hearted series for kids, right?

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“Watermelon dress” trend sweeps Japan 【Photos】

Babies, animals and popular Japanese idols get in on the hottest trend this summer.

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For fans of two-piece swimwear, it’s like Christmas in July.

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Anime artist reveals the key features of handsome men in Japan

These are the features currently making people swoon across the country.

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We’ve seen some crazy trends in fashion come out of Japan, but this is definitely one of the most unusual yet.

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Namco creates the perfect plushie bag for your little pal

Why let your plushies sit inside your room all day? Now you can take them out for a walk.

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The peek-a-boo details on the back are said to be particularly thrilling for a certain subset of Japanese fetishists.

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Japanese company creates new “Kimono Pyjamas” designed to be worn indoors and outdoors

One of Japan’s favourite cosplayers models the range on the streets of Kyoto.

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Cute cats come out to play as traditional Japanese geta sandals

Three gorgeous kittens are waiting to dress up your summer outfits.

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Kim Jong-un’s face on one-piece romper suit available online, because that’s the world we live in

Every Great Leader deserves equally great fashion.

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Kyoto’s modern samurai fashion label unveils summer lineup for fashion warriors

New designs and cool fabrics are part of the updated apparel arsenal.

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Your Name pyjamas, parkas and accessories let you dress up as characters from the anime film

Relive the magic of the fantasy body-swapping adventure with items and clothes seen in the animated movie!

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Yukata summer kimono separates allow you to mix and match traditional outfits with everyday wear

This innovative new collection includes kimono that look great with jeans and tops too.

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Japanese Twitter can’t figure out how to wear these shoes, comes up with hilarious ideas

Apparently the line between fashion and torture device can be quite funny.

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Intimate apparel manufacturer releases newest volume of Lingerie White Paper.

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Vietnamese ao dai dress reimagined as stylish yoga outfit by Japanese fashion label

Offers a stylish yet modest alternative to skimpy workout wear.

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D-cup duplicity: Japanese T-shirt uses optical illusion to give breasts to even the flat-chested

Clever design takes advantage of artistic perspective, coloring, and men’s constant desire to see boobs.

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