Featured

red bean

What happens when a sweet bun maker teams up with a tonkatsu sandwich specialist?

You get two very unusual crossover products.

Read More

Anpan Roundup: Mr. Sato’s odyssey to gather all Daily Yamazaki red bean buns local to Tokyo【Pics】

Can Mr. Sato collect them all or will he wilt beneath the early summer sun trying?

Read More

We seize the day with new vegan red bean paste energy drink【Taste Test】

ENEEEEEEEERGYYYYYYY!

Read More

New Japanese-style Häagen-Dazs brings us chestnut and azuki red bean ice cream this fall

Zeitaku is one of those lovely Japanese words that sounds as elegant as its meaning. As the word for luxury, it conjures up images of high-class ryokan accommodations with private outdoor rotenburo baths, multi-course kaiseki meals served by elegant ladies dressed in kimonos and extravagant purchases at department stores on the Ginza shopping strip.

While most of those luxuries are, sadly, out of reach for many of us, there’s one affordable item that comes to mind when Japanese people are looking for a bit of zeitaku when a friend decides to visit or as a treat after a long day. That small symbol of luxury is the rich, creamy ice cream of Häagen-Dazs, and now they’re releasing an amazing new chestnut and azuki red bean Japonais flavour to add a bit of class to the upcoming fall season.

Read More


  • Nov 2, 2014

Another Japan-meets-ice cream creation from Häagen-Dazs — this time it’s strawberries and azuki!

Yes, we love our Häagen-Dazs here at RocketNews24, but you really can’t blame us when they keep throwing creative and tantalizing flavors at us, can you? Like this newest installation in their Japonais line of cup ice cream — in a strawberry and azuki (red bean) flavor!

That’s right, another delightful frozen creation with a Japanese twist is coming out from the masters of ice cream. And we really can’t see any reason why we wouldn’t find the new flavor thoroughly delightful!

Read More

Harvest moon brings harvest sweets in Japan, here are a few you can try!

This week in Japan, people around the country are celebrating a special event known as tsukimi, literally “moon-viewing”. Celebrated on the 15th day of the lunar calendar (which lands sometime between September and October) it is the best time to look at the moon because the position of the earth, sun and moon make it appear especially big and bright. Just as with cherry blossom viewing, it’s a time to honor the beauty of nature with food, drink and friends.

One of the most traditional foods to celebrate with is called tsukimi dango which are sweets made of mochi (Japanese rice cake). But just as the Japanese dialect isn’t the same from Hokkaido to Okinawa, the look and taste of tsukimi dango vary from region to region. Here are three of the most interesting versions from across Japan!

Read More