Generally, design brings to mind companies like Apple or Dyson or any sleek, carefully assembled product. Or you might think of an attractive website or even just an eye-catching, memorable logoo, like Coca-Cola. But whatever you think of, “death metal band logos” probably isn’t very high on your mental list!
But one guitar-playing designer from Tokyo wants you to give these extreme musicians some of your attention. In fact, his recent article shows how logo archetypes can help fans find exactly the subgenre they’re looking for based on little more than a design! And even if you don’t much care for death metal, there’s still a lot you can learn about how to craft a good logo. So let’s dive in!