On 31 October, the long-standing 59-year partnership between Pepsi Co and Thailand’s leading bottling company Serm Suk came to a close. As a result, Serm Suk launched a surprise cola blitz on the competition with a 300 million baht (US$9.8M) campaign for their own “est Cola”.
Since 2 November est Cola has set up strongholds in most major supermarkets and convenience stores across the nation. Also, in the short span of a month they were able to breach into what is considered by cola military analysts as the key position for victory – fast food soda fountain machines.
Foreigner’s request for help in Tokyo makes us sad for the state of society
Harajuku Station’s beautiful old wooden building is set to return, with a new complex around it
Red light district sushi restaurant in Tokyo shows us just how wrong we were about it
Japan’s massive matcha parfait weighs 6 kilos, contains hidden surprises for anyone who eats it
Ghibli Park now selling “Grilled Frogs” from food cart in Valley of Witches
Japanese city loses residents’ personal data, which was on paper being transported on a windy day
Japanese ramen restaurants under pressure from new yen banknotes
Celebrate another year of life by putting it in jeopardy with this birthday candle flower
A Gintama fan’s emotional 19-year journey to buy a proper Lake Toya bokuto wooden katana【Pics】
Anime girl English teacher Ellen-sensei becomes VTuber/VVTUber and NFT
McDonald’s new Happy Meals offer up cute and practical Sanrio lifestyle goods
All-you-can-drink Starbucks and amazing views part of Tokyo’s new 170 meter-high sky lounge
French Fries Bread in Tokyo’s Shibuya becomes a hit on social media
Studio Ghibli releases new action figures featuring Nausicaä of the Valley of the Wind characters
New private rooms on Tokaido Shinkansen change the way we travel from Tokyo to Kyoto
Studio Ghibli glasses cases let anime characters keep an eye on your spectacles
Tokyo Tsukiji fish market site to be redeveloped with 50,000-seat stadium, hotel, shopping center
Beautiful Ghibli sealing wax kits let you create accessories and elegant letter decorations【Pics】
Studio Ghibli releases Kiki’s Delivery Service chocolate cake pouches in Japan
New definition of “Japanese whiskey” goes into effect to prevent fakes from fooling overseas buyers
Our Japanese reporter visits Costco in the U.S., finds super American and very Japanese things
Studio Ghibli unveils Mother’s Day gift set that captures the love in My Neighbour Totoro
New Japanese KitKat flavour stars Sanrio characters, including Hello Kitty
More foreign tourists than ever before in history visited Japan last month
New Pokémon cakes let you eat your way through Pikachu and all the Eevee evolutions
Sales of Japan’s most convenient train ticket/shopping payment cards suspended indefinitely
Sold-out Studio Ghibli desktop humidifiers are back so Totoro can help you through the dry season
Japanese government to make first change to romanization spelling rules since the 1950s
Ghibli founders Toshio Suzuki and Hayao Miyazaki contribute to Japanese whisky Totoro label design
Doraemon found buried at sea as scene from 1993 anime becomes real life【Photos】
Tokyo’s most famous Starbucks is closed
One Piece characters’ nationalities revealed, but fans have mixed opinions
We asked a Uniqlo employee what four things we should buy and their suggestions didn’t disappoint
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Japanese city loses residents’ personal data, which was on paper being transported on a windy day
Japanese ramen restaurants under pressure from new yen banknotes
Celebrate another year of life by putting it in jeopardy with this birthday candle flower
A Gintama fan’s emotional 19-year journey to buy a proper Lake Toya bokuto wooden katana【Pics】
Anime girl English teacher Ellen-sensei becomes VTuber/VVTUber and NFT
Haku is…Chihiro’s dead brother? Studio Ghibli fans blown away by Spirited Away theory
Solar Chef: We tried cooking an egg using the power of the sun and a magnifying glass
Pokémon Sleep camping suite and guestrooms coming to Tokyo Hyatt along with giant Snorlax burgers
This is the one and only kakuni pork bowl restaurant in Tokyo, and it’s amazing
Kyoto’s 100 Demons yokai monster parade returns!
New private rooms on Tokaido Shinkansen change the way we travel from Tokyo to Kyoto
Ghibli Park opens final area to first visitors, with stunning new attractions and shops 【Videos】
Japanese politician’s birthrate plan: Have parents nag their kids to have “at least three babies”