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Art Aquarium Ginza offers a captivating new way to enjoy the cherry blossoms–with goldfish!

The extremely Instagrammable museum ushers in sakura season with gorgeous displays of real fish, illuminations, and cherry blossom decorations galore.

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The golden escalator hidden at a Tokyo train station

“Celebrity escalator” looks set to become one of the most Instagrammable spots in the city.

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Stuffed pepper cooking hack from Japan goes viral online

Genius tip shows us we’ve been stuffing our peppers wrong this whole time.

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Step into a manga at Japan’s 2-D cafes in Tokyo, Osaka, and Kyoto

Magical cafes whisk you away from the harsh realities of 3-D living. 

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Olympic gold medalist skateboarder wears a kimono on the half-pipe【Video】

Furisode means “swinging sleeves” and boy, do these sleeves swing. 

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Instagram ideals vs reality: “Boyfriend buys me Pocari Sweat” photo isn’t what it seems

Fashion model reveals the reality behind this image isn’t as romantic as it looks.

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Survey reveals Japan’s Generation Z dresses for social media, not for self-expression

Brands are out, coordinating how you look with what you’re doing is in. 

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74-year-old Japanese politician starts Instagram account for open dialog about COVID-19

We shouldn’t rule out a milk crate challenge at this point.

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Instagram queen Naomi Watanabe’s latest post uses trick art to turn herself into sushi

These clever photos are part of the the catalogue art for her newest Spring & Summer fashion line.

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Quaint robot ninja virtual sightseeing tours to be held in Kochi Prefecture

Probably the only time you’ll hear the phrase “quaint robot ninja.”

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It takes only two simple steps to achieve this gorgeous springtime look【Pics】

Best part of it all is that it only takes one beauty product.  

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What will 2021 mean for Valentine’s Day in Japan? Survey asks teens their chocolate plans

Homemade chocolate is great and all, but are people still making it in this coronavirus era?

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“Please don’t use our tubs for getting drunk” pleads Japanese maker of plastic wash tubs

The makers of Kerorin tubs, the yellow plastic tub used in Japanese bath houses, say they’re not meant for food or drinks.

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Japanese fried prawn becomes social media star

Ebi fry food model comes to life, plays guitar, barbecues and longs for the sea.

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Naomi Watanabe melts fans’ hearts with her Doraemon cosplay【Photos】

One of Japan’s most beloved stars meets one of Japan’s most beloved characters.

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Best doughnuts in Tokyo? Sweet floral creations cause a stir on social media

Edible flowers appear on iced doughnuts and spectacular cold, clear jelly doughnuts for summer.

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Japanese bubble tea chain starts selling at-home tapioca drink kits

Now you don’t need to go out in public to treat yourself to some delicious boba tea.

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Utada Hikaru poignantly answers “Why do breakups hurt so much?” during livestream

It’s not just an act; this Japanese R&B queen really does understand love.

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Breakfast made beautiful by designer who creates stunning zen garden toast art and more【Pics】

Find inspiration to play with your food from this designer’s collection.

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The Crocodile Who Dies in 100 Days is due to die today and people can’t bear it

Final day of a manga has the nation on the edge of their seats.

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