Poor Ronald McDonald (known as “Donald” in Japan). He got all dressed up in his floppy red shoes and white makeup, put on his biggest smile, and marched down to a McDonald’s restaurant for a meet and greet, only to find that not a single child showed up to see him. And now, the people of the Internet are laughing at his tired, worn out expression.
Fall in Japan is a very special time of year. The leaves go from green to a plethora of gorgeous colors, the hellish summer heat and constant cacophony of cicadas finally relent, and the legendary McDonald’s Tsukimi Burger becomes available to stuff into your eager face by the sack full. This year, fall is even more special, as McDonald’s is expanding the Tsukimi Burger lineup to four different delicious sandwiches. Be still, my tightening arteries!
- Rona Moon
Aug 20, 2013
Recently, a bizarre scandal surfaced involving South Korean McDonald’s home delivery service. The chain of events was set in motion when a university student living in Seoul’s Mapo district made a phone call to order two hamburger combos, then waited for his order to be delivered. Little did he know that in doing so he was about to become entangled in a scandal that caught the attention of most of Asia.
Officially called, “Stunning Black and White Fortress,” this pair of burgers, one white and one black, is being sold for a limited time only at McDonald’s in Taiwan. The name alone made our reporter want to try this duo, but how would these unnaturally colored burgers taste?
- Master Blaster
Jul 28, 2013
The dust has settled and a week has already passed since we saw the last of the Quarter Pounder Jewelry Series, McDonald’s Japan’s trio of luxury burgers. We had a lot of fun trying out truffle sauce, spicy chorizo, and rings of golden pineapple and enjoyed the experience, like most had, in spite of the high prices.
But many commenters from around the world who gazed upon these special Quarter Pounders couldn’t help but shake the fact that it appeared as if the packing was what took up most of the money. Japanese website Byokan Sunday was one such observer and decided to break down the cost of luxurious Jewelry Series’ bags and boxes to see how much of the ten dollar price tag went into making them.
If you were asked to think of the most loved fast food restaurant in the world, surely it would have to be the big M. After all, it is a place that, regardless of age and status, anyone can relax in the laid back atmosphere and indulge themselves in guilty fast-food pleasures.
In the Philippines there is one style of McDonald’s that arguably defies all traditional views of what a Mickey D’s represents. Its unique point lies in the fact that it is just like a food stall you’re likely to come across walking down your local street, and you won’t find a single hamburger or carton of fries on the menu.
- Master Blaster
Jul 21, 2013
On 20 July, McDonald’s Japan released their third and final luxury Quarter Pounder Jewelry Series burger, the Quarter Pounder Ruby Spark. Like the Black Diamond and Gold Ring that came before it, the Ruby Spark sold for the exorbitant amount of 1,000 yen (US$10).
The Ruby Spark’s special premium ingredient was a few slices of chorizo developed specifically for this sandwich. As customers started devouring the one-day-only sandwich and took to the net to voice their opinions, public sentiment was unusually divided straight down the middle with a balance of comments declaring it “perfect” and “not good enough.”
Curious at how polarizing one burger can be, we sent a reporter to check one out.
This past July 13, McDonald’s Japan released their second premium sandwich, the Quarter Pounder Black Diamond for one day only for the ostentatious price of 1,000 yen (US$10).
This one in particular drew lots of customers thanks to its special truffle ingredient. Many were hoping to finally get an affordable taste of these luxurious fungi. However, many ended up still wondering if they actually know what a truffle tastes like.
Enjoy a 1,000-yen burger and feel like the King of McDonaldland with this embarrassing special seating
Jul 9, 2013
McDonald’s Japan last weekend introduced the first in its limited-time lineup of luxury quarter pounders with the 1,000 yen (US$10) “Black Diamond,” which features truffle shavings and thick-cut bacon.
Some McDonald’s locations, apparently unconvinced their usual clientele would spring for the exorbitantly-priced burger, decided to go above and beyond by offering a special seat for anyone who ordered the menu item.
- Michelle Lynn Dinh
Jul 6, 2013
McDonald’s Japan recently announced a new line of high-class Quarter Pounders that cost nearly ten bucks. Marketed as the “Jewelry series,” they come with premium ingredients such as truffle sauce, pineapple, or chorizo and each burger will only be available for one day in Japan. The first of the series, the Quarter Pounder Gold Ring, will be served up in a special “jewelry box” on July 6. If you live in Japan, hurry on over to your nearest McDonald’s, this ultra limited edition Quarter Pounder is only available today.
- Michelle Lynn Dinh
Jul 4, 2013
Fast food is supposed to be just that, food that gets into your mouth as fast as possible. Since it’s made so quickly and the price is inexpensive, it’s generally understood that the quality won’t be anything to write home about. However, McDonald’s Japan recently unveiled the Quarter Pounder Jewelry series of premium high-class burgers, laughing at your conventional definition of fast food. But at 1,000 yen (US$9.93) without fries or soda, and including quality ingredients such as truffle sauce, pineapple, or chorizo, these fancy burgers are unusual menu items for a fast food chain. Let’s take a look at what makes these quarter pounders so special…and expensive.
- Casey Baseel
Jun 22, 2013
For those of us born without trust funds, there will be precious few purchasing decisions in life where cost is no object. As a result, it’s important to take advantage of, and savor, that rare opportunity to purchase the very top of the line, whether it takes the form of preferred parking or double-ply toilet paper.
Or, as it did for us at RocketNews24 recently, McDonald’s most expensive Quarter Pounders ever.
McDonald’s Japan is getting fresh with us this summer, and they’re not even waiting ‘til noon.
- Andrew Miller
Jun 13, 2013
As part of healthy human relations, it’s necessary to know just how much of a physical distance you should keep between yourself and someone you don’t know on an intimate level. If the distance is too great, there’s the risk that you’ll appear uneasy. Likewise, if you draw in so close that the other party can literally feel your breath on their face, you can forget about making any positive impressions.
Apparently, some McDonald’s customers in China are creating a reputation for themselves by exhibiting “overly familiar behavior” towards the staff. This problem became a hot topic online recently when someone snapped a customer completely ignoring the rules of distance etiquette.
Everyone knows the famous golden arches of McDonald’s. Wherever you go in the world, you can be sure you’ll spot that big yellow M, calling out to you with promises of juicy burgers, greasy fries, and gallons of soda pop.
But did you know that somewhere out there is a lone blue M? That’s right, blue!
McDonald’s Japan has just announced their newest campaign: any carbonated beverage of any size for 100 yen (US$1).
- Rachel Tackett
Jun 3, 2013
A couple of years back, RocketNews24 put out a story on how McDonald’s has been skimping on their servings of French fries. Now that the Japanese branches have added a new mega size to the menu, some of the good people at Japan’s Gold Rush decided to run their own little test of whether or not today’s hungry fry lovers are getting what they pay for. What they discovered may mean better things for the body, but is nonetheless quite disheartening.
Earlier this month, McDonald’s Japan announced the grand prize winner of its Big Mac Award Art Contest. The results inspired a great deal of online debate, as is often the case with topics as subjective as art and design. What the judges see as artistic and inspired might look like a mess to the greater masses. Read on for a taste of the juicy reactions to this creative burger art. Read More
We answer the age old question: How many McDonald’s fries can one person stuff into their mouth in one sitting?
May 23, 2013
There’s something quite wonderful about the humble french fry. That combination of starch and grease, the crunchy outside and fluffy inside; it stimulates something deep in our reptile brains to create a tuber-induced euphoria. We could easily plow into and finish a new Mega Potato in one sitting; that’s child’s play. But there must be some upper limit to the amount of golden, crisp french fries one single human being can eat at one time, right? Right?!
McDonald’s Japan’s returning limited-edition Mega Potato side is so frighteningly large it ought to come with graphic warning photos of what happens to people who make a habit of eating it, like cigarette packs in the West.
The reintroduced Mega Potato is equivalent to two orders of large fries and comes in a container so comically huge you could just stick your face directly into it like a pig at a trough, if that’s your thing. Or you could share it with “friends” or something, like anyone actually has that in mind when ordering one of these.
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