Lineup to eventually include lingerie sets for all five central cast members, plus nightgowns for the two biggest stars.
With its unflinching look at the physical and psychological trauma that would come with sending minors out to battle against supernatural forces of evil, smash hit anime Puella Magi Madoka Magica has become the most influential entry in the magical girl genre of the past two decades. But as the casts of Sailor Moon and Evangelion have shown, you haven’t really made it big until someone makes lingerie out of your anime characters
Well, it looks like Madoka Magica has made it big
Thanks to anime fashion label Super Groupies, the franchise is set to add “women’s underwear” to its media mix, which already includes TV animation, video games, and animated movies. All five of the series’ principle characters will eventually get the undie treatment, but the first round of bra and panty sets represents protagonist Madoka Kaname, quietly obsessive Homura Akemi, and veteran magical girl Mami “we hardly knew ye” Tomoe.
Madoka’s set, in the character’s pink image color, features accents on the chest and shoulder straps reminiscent of her hair ribbons.
In keeping with Homura’s gradual descent into darkness, her set has an almost ominous color scheme.
The red ribbons recall the one she receives from Madoka, and the diamond pattern of the lace resembles that of the tights Homura wears for much of the series.
And last, Mami’s set is done in the same shades as her magical girl outfit.
All of the sets are made from a nylon/polyurethane blend and priced at 8,800 yen (US$79). Preorders can be made here between now and April 17 with delivery scheduled for early September. Purchasers will also receive a mini poster of the respective character.
Preorders for the second round of Madoka Magica lingerie, featuring sets inspired by Sayaka Miki and Kyoko Sakura, will open in May.
If you’re looking for a little more coverage than just a bra and panties provide, Super Groupies has also teamed up with anime production company Aniplex to create two Madoka Magica “roomwear dresses,” or nightgowns.
Highlights of the Ultimate Madoka Version include Soul Gem-style detailing across the chest and a cascade of stars down the fabric.
Meanwhile. the Devil Homura Version 2 once again makes use of the red ribbon motif.
Both polyester gowns can be ordered here through Anniplex, priced at 8,500 yen and scheduled to ship in October.